NORTH ANDOVER, Mass. (January 18, 2012) - Today, Converse Inc. announces the debut of its Spring 2012 Premium Collection featuring seasonal updates to the Jack Purcell, Converse by John Varvatos and Marimekko collections. With clean lines and a refined look and feel, the new collection looks to special treatments, premium leathers and playful prints to celebrate the season in its purest form.

The new Converse Spring 2012 Premium Collection will be available nationwide and globally at specialty retailers, department stores and at www.converse.com beginning in January 2012.

Jack Purcell Helen
Named after Jack's wife, the Jack Purcell Helen shoes are a nod to Converse's feminine and flirtatious side. A unique stonewashed canvas dyed treatment and clear sequin finish provides texture and a refreshing brightness to this feminine take on a Jack Purcell. Suggested Retail Price: $60

Jack Purcell Boat
A fresh take on classic style, the Jack Purcell Boat shoe for Spring 2012 takes the dockside standard and gives it a Jack Purcell shoe look and feel perfect for sailboats, beaches and sunbathing. Suggested Retail Price: $65

Converse by John Varvatos Chuck Taylor All Star
The Converse by John Varvatos Chuck Taylor All Star shoes for Spring 2012 feature luxurious renditions of the iconic silhouette.  Featuring hand-painted overlay techniques and rock n' roll detailing, each shoe has a vintage look and feel. Suggested Retail Price: $145

Converse by John Varvatos Pro Leather
The Converse by John Varvatos Pro Leather shoes for Spring 2012 feature vintage-inspired weather-worn colorways for the Spring. No two shoes are the same due to the burnish treatment of the shoes' uppers that give them a sharp and distinctive look. This updated Pro Leather shoe is marked with the classic Star Chevron logo and is available in mid and oxford. Suggested Retail Price: $155

Converse by John Varvatos Star Player
Deconstructed luxury is at the heart of the Converse by John Varvatos Star Player footwear for Spring 2012. Premiering with a unique ghosting effect of the iconic Star Chevron logo, the shoes are specially treated, leaving only an outline. Heavy gauge canvas lends comfort and a vintage feel, while overall detailing gives the shoes a touch of refinement. Suggested Retail Price: $145

Converse by John Varvatos Sprint Grip
The Converse by John Varvatos Sprint Grip shoe features a desert boot look and feel in a premium, soft leather upper.  Leather laces add to the elevated look and feel, giving the shoe a worn-in yet refined look. Suggested Retail Price: $145

Converse

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