The Norton Motorcycle Co announced that Sir Ralf Speth to the Board of Directors of its parent company, TVS Motor Company. The experienced automotive global business leader will join the company as Chairman, effective January 2023. Most recently holding the position of CEO at Jaguar Land Rover for 11 years, Sir Ralf is widely acclaimed for the transformation of the British brands. This senior appointment comes at a time when Norton Motorcycles is making great progress under TVS Motor Company ownership, benefitting from significant new investment in the motorcycle brand. Norton announced in January 2021 that the company is to move into the most advanced manufacturing facility in the brand's 122-year history. The outgoing Chairman, Mr. Venu Srinivasan, who will become Chairman Emeritus of TVS Motor Company from January 2023.