Traeger, Inc. designs, sources, sells, and supports wood pellet fueled barbecue grills sold to retailers, distributors, and direct to consumers. The Company's integrated platform has six types of products: wood pellet grills, gas griddles, grilling accessories, digital content, the Traeger app and consumables. It produces and sells the pellets used to fire the grills and also sells Traeger-branded rubs, spices, and sauces, as well as grill accessories (including P.A.L. Pop-And-Lock accessory rails, grill covers, liners, tools, MEATER smart thermometers, apparel and other ancillary items). Its flagship wood pellet grills are Internet of things devices that allow owners to program, monitor, and control their grill through its Traeger app. It offers live-streaming cooking classes to consumers through its Traeger Kitchen Live series. It offers Shop Class: Private Table, which is a series of shop classes. It produces a library of digital content, including instructional recipes and videos.
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