Mattel and Warner Bros. Pictures to Bring Barbie to the Big Screen Starring Margot Robbie
January 08, 2019 at 07:45 pm IST
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Mattel, Inc. announced a partnership to bring the world-renowned Barbie franchise to theaters in its first ever live-action feature film, starring Academy Award-nominated actress Margot Robbie as Barbie. Robbie will also co-produce the film under her LuckyChap Entertainment Banner, alongside Tom Ackerley and Josey McNamara from LuckyChap Entertainment. Barbie marks the first announced deal coming out of Mattel's newly-established Mattel Films, led by Academy Award®-nominated producer Robbie Brenner, as well as the first collaboration between Mattel Films and Warner Bros. Pictures.
Mattel, Inc. is a global toy company and owner of catalogs of children's and family entertainment franchises. The Company's operating segments include North America, International and American Girl. The North America and International segments sell products across its categories, although some products are developed and adapted for particular international markets. The American Girl segment is a direct marketer, retailer, and children's publisher. Its product categories include Dolls; Infant, Toddler, and Preschool; Vehicles, and Action Figures, Building Sets, Games, and Other. Its brands include Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, and MEGA, as well as other intellectual properties that it owns or licenses in partnership with global entertainment companies. Its offerings include film and television content, gaming and digital experiences, music, and live events. Its products are available in more than 150 countries.
MATTEL, INC. 
