Mattel, Inc. and Valparaiso Pictures Announces Partnership
October 18, 2019 at 06:30 pm IST
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Mattel, Inc. and production companies 59% and Valparaiso Pictures announced a partnership to develop a live-action motion picture based on Barney, Mattel’s iconic loveable, purple dinosaur. Mattel Films will co-produce “Barney” alongside Academy Award®-nominee Daniel Kaluuya (“Get Out,” “Black Panther”), Rowan Riley and Amandla Crichlowat 59%, as well as Valparaiso's David Carrico, Adam Paulsen and Bobby Hoppey. Kevin McKeon will also shepherd the project for Mattel Films. “Barney” represents the first partnership between the production companies and Mattel Films.
Mattel, Inc. is a global toy company and owner of catalogs of children's and family entertainment franchises. The Company's operating segments include North America, International and American Girl. The North America and International segments sell products across its categories, although some products are developed and adapted for particular international markets. The American Girl segment is a direct marketer, retailer, and children's publisher. Its product categories include Dolls; Infant, Toddler, and Preschool; Vehicles, and Action Figures, Building Sets, Games, and Other. Its brands include Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, and MEGA, as well as other intellectual properties that it owns or licenses in partnership with global entertainment companies. Its offerings include film and television content, gaming and digital experiences, music, and live events. Its products are available in more than 150 countries.