Lytus Technologies announced the set up and launch of LYTUS STUDIOS in the USA for its content creation and technology services that will serve global markets. LYTUS STUDIOS is also building a unique video streaming service, LYTUS PLAY. This service will initially be offered to Lytus Technologies?

current million + users in India while launching the service concurrently in the USA. LYTUS PLAY will feature advanced personalization technology where users can feed their health goals with preferences and get curated programs and content to manage their lifestyle. LYTUS STUDIOS will be producing all the original content for the LYTUS PLAY streaming platform in its Hollywood studios. LYTUS STUDIOS will partner and collaborate with some of the best organizations in the USA that are leaders in technology and creative content creation.