PLS Plantations Berhad announced the appointment of Datuk Tan Teow Choon as Independent and Non Executive Director, age 66, Date of change 01 Jun 2023, Masters in Business Administration from Boston University, USA. Datuk Tan Teow Choon possesses more than 30 years of senior leadership managerial experience in building brands and organizational transformation; managing change in optimizing and sustaining business performance. He created awarded winning brands and successfully implemented strategies that well positioned the organizations he led to the next level of growth.

He has held chief executive roles in public listed and large multinational companies across industries including fast moving consumer products, healthcare, biotechnology and investment ventures. Datuk Tan started his career with GlaxoSmithKline Malaysia where he developed skills in brand management, product development and marketing. He fast tracked his career after joining New Zealand Milk Malaysia as Marketing Manager moving on to helm the company as Managing Director.

He then joined Yeo Hiap Seng Berhad Malaysia as their Managing Director where he transformed its business model from being sales and distribution focused to a highly marketing driven company that enhanced organizational efficiencies and stakeholders equity. This led him to being promoted to Senior Vice President, Yeo Hiap Seng Ltd. Singapore, where he effectively streamlined YHS Global businesses. His entrepreneurial instinct led to the formation of RB Biotech Sdn Bhd, a pioneer in cultivating hybrid paddy seeds in Malaysia.

Currently he is the Managing Director of Viva Global Sdn Bhd, a consultancy company in food and beverages, healthcare, biotechnology and education. He is also an Independent Director of Swang Chai Chuan Limited, Hong Kong.