Green Endeavors, Inc. (OTCPK:GRNE) is embarking on a roll-up strategy targeting multi-location salons with between two and 10 locations. According to a media release, Green Endeavors is moving forward on its plans to acquire four salon chains over the next 18 months. "We are well-positioned in a $60 billion industry that has a significant unmet need, and the timing couldn't be better," stated Richard Surber, Chief Executive Officer of GRNE. "Our ideal acquisition targets are established brands owned by baby boomers nearing retirement. These owners lack effective exit strategies, and we are filling that void.