Accor : reaffirms its net-zero commitment and signs two new initiatives
November 23, 2021 at 03:19 pm IST
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A new Pathway to Net Positive Hospitality
On November 3rd, Accor and the 13 other members of the Sustainable Hospitality Alliance announced a new Pathway to Net Positive Hospitality. Supported by the World Travel & Tourism Council, this initiative offers a practical framework for hotels - both chains and independents - to improve their environmental impact. Proposing practical tools for four clear stages, the Pathway will guide hotels towards a regenerative impact on the planet, addressing critical issues including emissions, water usage, waste and resource procurement.
Simultaneously, the Alliance introduced affiliate membership for developers, investors and franchises to advance sustainability across the hospitality industry.
Calling the Pathway "an important step" in Accor's sustainability journey, Brune Poirson, Chief Sustainability Officer, said, "We believe that working with our peers and partners from the hospitality sector is the most effective way to make sustainable change happen."
UNTWO's Glasgow Declaration on Climate Action in Tourism
In the same spirit, Accor signed the Glasgow Declaration on Climate Action in Tourism launched by the UN World Tourism Organization (UNTWO) on November 4. So far, more than 300 public and private tourism organizations have agreed to halve their emissions by 2030 and achieve net zero by 2050. To support this commitment, each signatory must deliver a concrete, up-to-date climate plan within 12 months, based on the Pathway to Net Positive Hospitality.
A long-term commitment to net zero emissions
These initiatives reinforce the strong commitments already made by Accor. Notably, in March 2021, the company set an ambitious science-based emissions reduction target: -46% absolute emissions by 2030 compared to the 2019 base year, validated by the Science Based Target initiative. Accor also joined the 'Business Ambition for 1.5°C' program, making Accor the first international hotel group to make a long-term commitment to achieving net zero emissions by 2050.
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Accor SA published this content on 23 November 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 23 November 2021 09:48:03 UTC.
Accor is the No. 1 European hotel group. Net sales break down by activity as follows:
- operating hotels under management contract (74.7%; HotelServices);
- owned and leased hotel management (25.3%). In addition, the group offers a business of renting luxury private residences, as well as providing digital services to independent hoteliers, concierge services, etc.
At the end of 2023, the group operates a network of 5,584 hotels (821,518 rooms) distributed primerly between luxury and top-range hotels (978 hotels; Raffles, Fairmont, Sofitel, Pullman, MGallery, Swissotel, Grand Mercure, Mövenpick, The Sebel and Rixos names), mid-range hotels (1,732; Novotel, Novotel Suites, Mercure, adagio, Mama Shlter and Tribe), and economy hotels (2,826; ibis, ibis Styles, ibis budget, adagio access, hotelF1, Formule 1, Jo&Joe, Breakfree and Greet).