You should read the following discussion and analysis of our financial condition
and results of operations together with our unaudited consolidated financial
statements and the related notes and other financial information included
elsewhere in this Quarterly Report on Form 10-Q and with our audited
consolidated financial statements included in our Prospectus on Form S-1 (File
No. 333-262330). As discussed in the section titled "Note Regarding
Forward-Looking Statements," the following discussion and analysis contains
forward-looking statements that involve risks and uncertainties, as well as
assumptions that, if they never materialize or prove incorrect, could cause our
results to differ materially from those expressed or implied by such
forward-looking statements. Factors that could cause or contribute to these
differences include, but are not limited to, those identified below and those
discussed in the section titled "Risk Factors" in our Prospectus filed on Form
S-1.



Overview of Yoshiharu



Yoshiharu is a fast-growing Japanese restaurant operator and was borne out of
the idea of introducing the modernized Japanese dining experience to customers
all over the world. Specializing in Japanese ramen, Yoshiharu gained recognition
as a leading ramen restaurant in Southern California within six months of our
2016 debut and has continued to expand our top-notch restaurant service across
Southern California, currently owning and operating 8 restaurant stores with an
additional 1 new restaurant store under construction/development and an
additional 8 new restaurant stores expected to open in 2022.



We take pride in our warm, hearty, smooth, and rich bone broth, which is slowly
boiled for over 12 hours. Customers can taste and experience supreme quality and
deep flavors. Combining the broth with the fresh, savory, and highest-quality
ingredients, Yoshiharu serves the perfect, ideal ramen, as well as offers
customers a wide variety of sushi rolls, bento menu and other favorite Japanese
cuisine. Our acclaimed signature Tonkotsu Black Ramen has become a customer
favorite with its slow cooked pork bone broth and freshly made, tender chashu
(braised pork belly).



Our mission is to bring our Japanese ramen and cuisine to the mainstream, by
providing a meal that customers find comforting. Since the inception of the
business, we have been making our own ramen broth and other key ingredients such
as pork chashu and flavored eggs from scratch, whereby upholding the quality and
taste of our foods, including the signature texture and deep, rich flavor of our
handcrafted broth. Moreover, we believe that slowly cooking the bone broth makes
it high in collagen and rich in nutrients. Yoshiharu also strives to present
food that is not only healthy, but also affordable. We feed, entertain and
delight our customers, with our active kitchens and bustling dining rooms
providing happy hours, student and senior discounts, and special holiday events.
As a result of our vision, customers can comfortably enjoy our food in a
friendly and welcoming atmosphere.



We operate in a large and rapidly growing market. We believe the consumer appetite for Asian cuisine is widespread across many demographics and have an opportunity to expand in both existing and new U.S. markets, as well as internationally.





22






Our Growth Strategies



Historically, we have averaged an opening of 1 store per year utilizing solely
bank debt, revenues and related party loans. However, utilizing 38.47% of the
net proceeds of our IPO in September 2022, we expect in the short term to open 8
new corporate-owned restaurants (excluding the 1 store currently under
construction/development). Based on our internal analysis, we believe that we
have the potential to grow our current domestic corporate-owned restaurants and
international footprint to at least 250 restaurants domestically and at least
750 restaurants internationally by utilizing revenues generated by an increased
number of corporate-owned restaurants, revenues generated through our franchise
program (currently we do not have such a program), proceeds from the sale of
equity securities in the public markets as a publicly traded company, and debt
financings. The rate of future restaurant growth in any particular period is
inherently uncertain and is subject to numerous factors that are outside of our
control. As a result, we do not currently have an anticipated timeframe for

such
expansion.


Pursue New Restaurant Development.





We have pursued a disciplined new corporate owned growth strategy. Having
expanded our concept and operating model across varying restaurant sizes and
geographies, we plan to leverage our expertise opening new restaurants to fill
in existing markets and expand into new geographies. While we currently aim to
achieve in excess of 100% annual unit growth rate over the next three to five
years, we cannot predict the time period of which we can achieve any level of
restaurant growth or whether we will achieve this level of growth at all. Our
ability to achieve new restaurant growth is impacted by a number of risks and
uncertainties beyond our control, including but not limited to landlord delays;
competition in existing and new markets, including competition for restaurant
sites; and the lack of development and overall decrease in commercial real
estate due to a macroeconomic. We believe there is a significant opportunity to
employ this strategy to open additional restaurants in our existing markets and
in new markets with similar demographics and retail environments.



Deliver Consistent Comparable Restaurant Sales Growth.





We have achieved positive comparable restaurant sales growth in recent periods.
We believe we will be able to generate future comparable restaurant sales growth
by growing traffic through increased brand awareness, consistent delivery of a
satisfying dining experience, new menu offerings, and restaurant renovations. We
will continue to manage our menu and pricing as part of our overall strategy to
drive traffic and increase average check. We are also exploring initiatives to
grow sales of alcoholic beverages at our restaurants, including the potential of
a larger format restaurant with a sake bar concept.



Franchise Program Development.


We are aiming to initiate sales of franchises beginning in 2023. We intend  to
submit an application for franchise registration in California, and we intend to
submit franchise applications in additional states over the next few months.
While our initial franchise development will focus on the United States, we also
believe the Yoshiharu concept will attract future franchise partners around

the
world.



Increase Profitability.



We have invested in our infrastructure and personnel, which we believe positions
us to continue to scale our business operations. As we continue to grow, we
expect to drive higher profitability by taking advantage of our increasing
buying power with suppliers and leveraging our existing support infrastructure.
Additionally, we believe we will be able to optimize labor costs at existing
restaurants as our restaurant base matures and average revenues per restaurant
increase. We believe that as our restaurant base grows, our general and
administrative costs will increase at a slower rate than our sales.



Heighten Brand Awareness.



We intend to continue to pursue targeted local marketing efforts and plan to
increase our investment in advertising. We also are exploring the development of
instant ramen noodles which we would distribute through retail channels. We
intend to explore partnerships with grocery retailers to provide for
small-format Yoshiharu kiosks in stores to promote a limited selection of
Yoshiharu cuisine.



23





Components of Our Results of Operations

Revenues. Revenues represent sales of food and beverages in restaurants. Restaurant sales in a given period are directly impacted by the number of restaurants we operate and comparable restaurant sales growth.

Food and beverage. Food and beverage costs are variable in nature, change with sales volume and are influenced by menu mix and subject to increases or decreases based on fluctuations in commodity costs. Other important factors causing fluctuations in food and beverage costs include seasonality and restaurant-level management of food waste. Food and beverage costs are a substantial expense and are expected to grow proportionally as our sales grows.





Labor. Labor includes all restaurant-level management and hourly labor costs,
including wages, employee benefits and payroll taxes. Similar to the food and
beverage costs that we incur, labor and related expenses are expected to grow
proportionally as our sales increase. Factors that influence fluctuations in our
labor and related expenses include minimum wage and payroll tax legislation, the
frequency and severity of workers' compensation claims, healthcare costs and the
performance of our restaurants.



Rent and utilities. Rent and utilities include rent for all restaurant locations and related taxes.

Depreciation and amortization expenses. Depreciation and amortization expenses are periodic non-cash charges that consist of depreciation of fixed assets, including equipment and capitalized leasehold improvements. Depreciation is determined using the straight-line method over the assets' estimated useful lives, ranging from three to ten years.

Delivery and service fees. The Company's customers may order online through third party service providers such as Uber Eats, Door Dash, Grubhub and others. These third-party service providers charge delivery and order fees to the Company.





General and administrative expenses. General and administrative expenses include
expenses associated with corporate and regional supervision functions that
support the operations of existing restaurants and development of new
restaurants, including compensation and benefits, travel expenses, stock-based
compensation expenses for corporate-level employees, legal and professional
fees, marketing costs, information systems, corporate office rent and other
related corporate costs. General and administrative expenses are expected to
grow as our sales grows, including incremental legal, accounting, insurance and
other expenses incurred as a public company.



Advertising and marketing expenses. Advertising and marketing expenses include
expenses associated with marketing campaigns and periodic advertising.
Advertising and marketing expenses are expected to grow leading up to planned
openings of restaurant locations and is expected to stabilize as an average

by
location as our sales grows.


Interest expense. Interest expense includes non-cash charges related to our capital lease obligations and bank notes payable.

Income tax provision (benefit). Provision for income taxes represents federal, state and local current and deferred income tax expense.





24






Results of Operations


Three and nine months ended September 30, 2022 Compared to three and nine months ended September 30, 2021





The following table presents selected comparative results of operations from our
unaudited financial statements for the three and nine months ended September 30,
2022 compared to three and nine months ended September 30, 2021. Our financial
results for these periods are not necessarily indicative of the financial
results that we will achieve in future periods. Certain totals for the table
below may not sum to 100% due to rounding.



                                        Nine months ended
                                          September 30,                Increase / (Decrease)
                                       2022            2021               $               %

Revenue                            $  5,746,336     $ 4,449,354     $   1,296,982           29.1 %
Restaurant operating expenses:
Food, beverages and supplies          1,493,196       1,344,672           148,524           11.0 %
Labor                                 2,644,887       1,626,651         1,018,236           62.6 %
Rent and utilities                      750,141         465,677           284,464           61.1 %
Delivery and service fees               373,596         384,050           (10,454 )         -2.7 %
Depreciation                            555,224          94,294           460,930          488.8 %
Total restaurant operating
expenses                              5,817,044       3,915,344         1,901,700           48.6 %
Net operating restaurant
operating income (loss)                 (70,708 )       534,010          (604,718 )       -113.2 %
General and administrative            1,902,933         801,359         1,102,574          137.5 %
Related party compensation              631,968               -           631,968            n/a
Advertising and marketing                78,298          12,437            65,861          529.6 %
Total operating expenses              2,613,199         813,796         1,799,403          221.1 %
Loss from operations                 (2,683,907 )      (279,786 )      (2,404,121 )        859.3 %
Other income (expense):
PPP loan forgiveness                    385,900         269,887           116,013           43.0 %
Other income                              6,301          25,000           (18,699 )        -74.8 %
Interest                                (61,876 )       (44,145 )         (17,731 )         40.2 %
Loss before income taxes             (2,353,582 )       (29,044 )      (2,324,538 )       8003.5 %
Income tax provision                     12,669          13,924            (1,255 )         -9.0 %
Net loss                           $ (2,366,251 )   $   (42,968 )   $  (2,323,283 )       5407.0 %




                                        Three months ended
                                          September 30,                Increase / (Decrease)
                                       2022            2021              $               %

Revenue                            $  1,772,646     $ 1,842,729     $    (70,083 )         -3.8 %
Restaurant operating expenses:
Food, beverages and supplies            456,442         587,581         (131,139 )        -22.3 %
Labor                                   836,646         550,610          286,036           51.9 %
Rent and utilities                      235,717         196,713           39,004           19.8 %
Delivery and service fees               113,889         130,702          (16,813 )        -12.9 %
Depreciation                             90,351          31,777           58,574          184.3 %
Total restaurant operating
expenses                              1,733,045       1,497,383          235,662           15.7 %
Net operating restaurant
operating income                         39,601         345,346         (305,745 )        -88.5 %
General and administrative              869,244         566,494          302,750           53.4 %
Related party compensation              631,968               -          631,968            n/a
Advertising and marketing                37,715          10,439           27,276          261.3 %
Total operating expenses              1,538,927         576,933          961,994          166.7 %
Loss from operations                 (1,499,326 )      (231,587 )     (1,267,739 )        547.4 %
Other income (expense):
PPP loan forgiveness                          -         269,887         (269,887 )       -100.0 %
Other income                                  -               -                -            N/A
Interest                                (20,882 )       (13,239 )         (7,643 )         57.7 %
Income (loss) before income
taxes                                (1,520,208 )        25,061       (1,545,269 )      -6166.0 %
Income tax provision                      5,629           7,315           (1,686 )        -23.0 %
Net income (loss)                  $ (1,525,837 )   $    17,746     $ (1,543,583 )      -8698.2 %




25






                                            Nine months ended                        Three months ended
                                              September 30,                             September 30,
                                         2022                  2021               2022                   2021
                                      (as a percentage of revenues)             (as a percentage of revenues)

Revenue                                        100.0 %            100.0 %               100.0 %             100.0 %
Restaurant operating expenses:
Food, beverages and supplies                    26.0 %             30.2 %  

             25.7 %              31.9 %
Labor                                           46.0 %             36.6 %                47.2 %              29.9 %
Rent and utilities                              13.1 %             10.5 %                13.3 %              10.7 %
Delivery and service fees                        6.5 %              8.6 %                 6.4 %               7.1 %
Depreciation                                     9.7 %              2.1 %                 5.1 %               1.7 %
Total restaurant operating
expenses                                       101.2 %             88.0 %                97.8 %              81.3 %
Net operating restaurant
operating income (loss)                         -1.2 %             12.0 %                 2.2 %              18.7 %
General and administrative                      44.1 %             18.0 %                84.7 %              30.7 %
Advertising and marketing                        1.4 %              0.3 %                 2.1 %               0.6 %
Total operating expenses                        45.5 %             18.3 %                86.8 %              31.3 %

Income (loss) from operations                  -46.7 %             -6.3 %  

            -84.6 %             -12.6 %
Other income (expense):
PPP loan forgiveness                             6.7 %              6.1 %                 0.0 %              14.6 %
Other income                                     0.1 %              0.6 %                 0.0 %               0.0 %
Interest                                        -1.1 %             -1.0 %                -1.2 %              -0.7 %
Income (loss) before income
taxes                                          -41.0 %             -0.7 %               -85.8 %               1.4 %
Income tax provision                             0.2 %              0.3 %                 0.3 %               0.4 %
Net income (loss)                              -41.2 %             -1.0 %               -86.1 %               1.0 %




Revenues. Revenues were $5.7 million for the nine months ended September 30,
2022 compared to $4.4 million for the nine months ended September 30, 2021,
representing an increase of approximately $1.3 million, or 29.1%. The increase
in sales for the nine-month period was partially driven by $0.7 million in sales
for the period from three new restaurants opened in July 2021, February 2022 and
July 2022. The remainder of the increase of $0.8 million is considered to be
attributable to recovery from the impact of the pandemic on customer traffic
during 2021. The five restaurant locations that were open through all of 2021
each experienced consistent sales growth in the current year. Combined average
monthly sales for these locations increased 9.8% for the nine-month period ended
September 30, 2022 from the comparable period in the prior year. Revenues were
approximately $1.77 million for the three-month period ended September 30, 2022,
compared to $1.84 million for the comparable period in 2021, representing a
slight decrease of $70,000, or 3.8%. The decrease in revenue for the periods was
primarily driven by the renovation of five restaurants in September 2022 to
upscale the interior design.



Food, beverage and supplies. Food, beverage and supplies costs were
approximately $1.5 million for the nine months ended September 30, 2022 compared
to $1.3 million for the nine months ended September 30, 2021, representing an
increase of approximately $0.1 million, or 11.0%. The increase in costs for the
nine-month period was primarily driven by increases in revenues from three new
restaurants opened and from the recovery from lower volume experienced during
the pandemic. As a percentage of sales, food, beverage and supplies costs
decreased to 26.0% in the nine months ended September 30, 2022 compared to 30.2%
in the nine months ended September 30, 2021. The decrease in costs as a
percentage of sales was primarily driven by the increases in our menu prices and
management's efforts to increase purchasing power on ingredients. Food, beverage
and supplies costs were approximately $0.5 million for the three months ended
September 30, 2022 compared to $0.6 million for the three months ended September
30, 2021, representing a decrease of approximately $0.1 million, or 22.3%. The
decrease in costs for the three-month period was primarily driven by decrease in
revenues from the renovation of five restaurants during September 2022. As a
percentage of sales, food, beverage and supplies costs decreased to 25.7% in the
three months ended September 30, 2022 compared to 31.9% in the three months
ended September 30, 2021. The decrease in costs as a percentage of sales was
primarily driven by the increases in our menu prices and management's efforts to
increase purchasing power on ingredients.



26






Labor. Labor and related costs were approximately $2.6 million for the nine
months ended September 30, 2022 compared to $1.6 million for the nine months
ended September 30, 2021, representing an increase of approximately $1.0
million, or 62.6%. The increase in costs was largely driven by additional labor
costs incurred with respect to three new restaurants opened. As a percentage of
sales, labor and related costs increased to 46.0% in the nine months ended
September 30, 2022 compared to 36.6% in the nine months ended September 30,
2021. The increase in costs as a percentage of sales was primarily driven by
added labor costs for new locations without commensurate increases in sales
volume for those new locations yet relative to volume at other more established
locations. Labor and related costs were approximately $837,000 for the three
months ended September 30, 2022 compared to $551,000 for the three months ended
September 30, 2021, representing an increase of approximately $286,000, or
51.9%. The increase in costs was largely driven by additional labor costs
incurred with respect to three new restaurants opened. As a percentage of sales,
labor and related costs increased to 47.2% in the three months ended September
30, 2022 compared to 29.9% in the three months ended September 30, 2021. The
increase in costs as a percentage of sales was primarily driven by added labor
costs for new locations without commensurate increases in sales volume for those
new locations yet relative to volume at other more established locations.



Rent and utilities. Rent and utilities expenses were approximately $0.8 million
for the nine months ended September 30, 2022 compared to $0.5 million for the
nine months ended September 30, 2021, representing an increase of approximately
$0.3 million, or 61.1%. The increase was primarily a result of additional
occupancy expenses incurred with respect to three new restaurants opened. As a
percentage of sales, rent and utilities expenses increased to 13.1% in the nine
months ended September 30, 2022, compared to 10.5% for the nine months ended
September 30, 2021. The increase in costs as a percentage of sales was primarily
driven by added rent and utility costs for new locations without commensurate
increases in sales volume for those new locations yet relative to volume at
other more established locations. Rent and utilities expenses were approximately
$236,000 for the three months ended September 30, 2022 compared to $197,000 for
the three months ended September 30, 2021, representing an increase of
approximately $39,000, or 19.8%. The increase was primarily a result of
additional occupancy expenses incurred with respect to three new restaurants
opened. As a percentage of sales, rent and utilities expenses increased to 13.3%
in the three months ended September 30, 2022, compared to 10.7% for the three
months ended September 30, 2021. The increase in costs as a percentage of sales
was primarily driven by added rent and utility costs for new locations without
commensurate increases in sales volume for those new locations yet relative to
volume at other more established locations.



Delivery and service fees. Delivery and service fees incurred were approximately
$374,000 for the nine months ended September 30, 2022 compared to $384,000 for
the nine months ended September 30, 2021, representing a slight decrease of
approximately $10,000 or 2.7%, primarily due to the comparable food sales via
delivery during the comparable period. As a percentage of sales, delivery and
service fees decreased to 6.5% for the nine months ended September 30, 2021
compared to 8.6% for the comparable period in the prior year. The change is
largely driven by a slight decrease in food sales via delivery during the
period. Delivery and service fees incurred were approximately $114,000 for the
three months ended September 30, 2022 compared to $131,000 for the three months
ended September 30, 2021, representing a slight decrease of approximately
$17,000 or 12.9%, primarily due to a slight decrease in food sales via delivery
during the comparable period. As a percentage of sales, delivery and service
fees decreased to 6.4% for the three months ended September 30, 2021 compared to
7.1% for the comparable period in the prior year. The change is largely driven
by the comparable food sales via delivery during the period.



Depreciation and amortization expenses. Depreciation and amortization expenses
incurred were approximately $555,000 for the nine months ended September 30,
2022 compared to $94,000 for the nine months ended September 30, 2021,
representing an increase of approximately $461,000, or 488.8%. The increase was
primarily due to increased depreciation for the new restaurants opened and to
changes in estimated depreciable lives for existing restaurants. As a percentage
of sales, depreciation and amortization expenses increased to 9.7% for the nine
months ended September 30, 2022 compared to 2.1% for the comparable period in
the prior year. The change is largely driven by the increased depreciation as a
result of the new locations and the change in estimated depreciable lives.
Depreciation and amortization expenses incurred were approximately $90,000 for
the three months ended September 30, 2022 compared to $32,000 for the three
months ended September 30, 2021, representing an increase of approximately
$58,000, or 184.3%. The increase was primarily due to increased depreciation for
the new restaurants opened. As a percentage of sales, depreciation and
amortization expenses increased to 5.1% for the three months ended September 30,
2022 compared to 1.7% for the comparable period in the prior year. The change is
largely driven by the increased depreciation as a result of the new locations.



27






General and administrative expenses. General and administrative expenses were
approximately $1.9 million for the nine months ended September 30, 2022 compared
to $0.8 million for the nine months ended September 30, 2021, representing an
increase of approximately $1.1 million or 137.5%. This increase in general and
administrative expenses was primarily due to the hiring of additional
administrative employees, increases in professional services and corporate-level
costs to support growth plans, the opening of new restaurants, as well as costs
associated with outside administrative, legal and professional fees and other
general corporate expenses associated with preparing to become a public company.
As a percentage of sales, general and administrative expenses increased to 33.1%
in the nine months ended September 30, 2022 from 18.0% in the nine months ended
September 30, 2021, primarily due to the significant increase in necessary
corporate costs mentioned above outpacing the increase in sales. General and
administrative expenses were approximately $0.9 million for the three months
ended September 30, 2022 compared to $0.6 million for the three months ended
September 30, 2021, representing an increase of approximately $0.3 million or
53.4%. This increase in general and administrative expenses was primarily due to
the hiring of additional administrative employees, increases in professional
services and corporate-level costs to support growth plans, the opening of new
restaurants, as well as costs associated with outside administrative, legal and
professional fees and other general corporate expenses associated with preparing
to become a public company. As a percentage of sales, general and administrative
expenses increased to 49.0% in the three months ended September 30, 2022 from
30.7% in the three months ended September 30, 2021, primarily due to the
significant increase in necessary corporate costs mentioned above outpacing

the
increase in sales.



Related party compensation: Compensation to James Chae was approximately $0.6
million for the nine months ended September 30, 2022 compared to $0 for the nine
months ended September 30, 2021, representing an increase of approximately $0.6
million. The compensation was made pursuant to a nonwritten arrangement, in
exchange for Mr. Chae's services rendered in connection with the successful
completion of our IPO. As a percentage of sales, related party compensation was
11.0% in the nine months ended September 30, 2022. Related party compensation
was approximately $0.6 million for the three months ended September 30, 2022
compared to $0 for the three months ended September 30, 2021, representing an
increase of approximately $0.6 million. As a percentage of sales, related party
compensation was 35.7% in the three months ended September 30, 2022.



Liquidity and Capital Resources





Our primary uses of cash are for operational expenditures and capital
investments, including new restaurants, costs incurred for restaurant remodels
and restaurant fixtures. Historically, our main sources of liquidity have been
cash flows from operations, borrowings from banks, and sales of common shares.
In recent periods, the Company received significant assistance from governmental
funds available in response to closures and impact on the business as a result
of the pandemic. During the year ended December 31, 2020, the Company received
approximately $723,000 in loans from these government assistance programs, and
received additional loans amounting to approximately $1,360,000 during the year
ended December 31, 2021. Certain of these loans are eligible for forgiveness
under the government plans. During the year ended December 31, 2021, PPP loans
amounting to approximately $270,000 were forgiven. During the nine months ended
September 30, 2022, additional PPP loans amounting to approximately $386,000
were forgiven. See Note 4 (Bank Notes Payables) and Note 5 (Loan Payables, PPP)
to the financial statements report for a more detailed discussion.



In September 2022, the Company consummated its initial public offering (the "IPO") of 2,940,000 shares of its class A common stock at a public offering price of $4.00 per share, generating gross proceeds of $11,760,000. Net proceeds from the IPO were approximately $10.3 million after deducting underwriting discounts and commissions and other offering expenses of approximately $1.5 million.





We believe that expected cash flow from operations and the proceeds from the IPO
will be adequate to fund operating lease obligations, capital expenditures and
working capital obligations for at least the next 12 months and thereafter.

28

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