TITLE: Vicinity brings Monopoly to shopping centres across the country with over 1,600 prizes up for grabs

Vicinity Centres (Vicinity) has announced an exciting new partnership with Monopoly to bring its biggest campaign to 50 centres across Australia.

Beginning Thursday 17 February, Vicinity customers will have the opportunity to collect Store Category Cards from participating retailers. Each time they shop it will increase their chance to win part of a huge $560,000+ worth of prizes ranging from home entertainment packs and luxurious homewares to sporting goods and $1,000 gift cards.

Vicinity Director of Marketing, David Henderson, said "Monopoly is one of Australia's favourite games, and we're excited to be able to bring it to life in our centres. With over 1,600 of prizes to be won, our new Monopoly 'Shop, Scan, Win' promotion will bring our customers a new and fun shopping experience they're unable to find elsewhere.

"It's been a challenging period for many of our retailers but with many restrictions relaxed, now is the perfect time for them to kick start their year and future growth. Monopoly 'Shop, Scan, Win' will provide another way for customers to engage with retailers by visiting their favourite stores or exploring new ones within our centres."

Monopoly is enjoyed by more than one billion players in 114 countries across the globe. While the brand has evolved over the past 85 years, the gameplay and iconography of the classic Monopoly game has remained unchanged, making it a timeless classic sure to be enjoyed by future generations.

The Monopoly 'Shop, Scan, Win' promotion unites 50 centres and over 4,950 retailers to present a new shopping experience throughout Vicinity. Customers will be able to collect Store Category Cards in the Monopoly game while enjoying a range of in-centre activations such as the infamous Monopoly Jail, Community Chest and possibly a surprise visit from Mr Monopoly himself.

Expected to engage customers across Australia, Monopoly 'Shop, Scan, Win' will be available to play until Wednesday 30 March.

To view participating centres and more information visit: monopolyshopscanwin.com.au

For further information please contact:

Mitch Grayson
Corporate Relations Manager
E: [e-mail]

About Vicinity Centres
Vicinity Centres (ASX:VCX) is a leading Australian retail property group with a fully integrated asset management platform. For more information about Vicinity Centres visit www.vicinity.com.au.

About Hasbro Monopoly
Hasbro (NASDAQ:HAS) is a global play and entertainment company committed to making the world a better place for all children, fans and families. Hasbro delivers immersive brand experiences for global audiences through consumer products, including toys and games; entertainment through eOne, its independent studio; and gaming, led by the team at Wizards of the Coast, an award-winning developer of tabletop and digital games best known for fantasy franchises MAGIC: THE GATHERING and DUNGEONS & DRAGONS.

The company's unparalleled portfolio of approximately 1,500 brands includes MAGIC: THE GATHERING, NERF, MY LITTLE PONY, TRANSFORMERS, PLAY-DOH, MONOPOLY, BABY ALIVE, DUNGEONS & DRAGONS, POWER RANGERS, PEPPA PIG and PJ MASKS, as well as premier partner brands. For the past decade, Hasbro has been consistently recognised for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media and one of the World's Most Ethical Companies by Ethisphere Institute. Important business and brand updates are routinely shared on their Investor Relations website, Newsroom and social channels (@Hasbro on Twitter, Instagram, Facebook and LinkedIn.)