The Goodyear Tire & Rubber Company is introducing its fleet services business model to shared mobility providers to improve urban fleet operations. Goodyear announced it is launching an advanced tire maintenance pilot program with STRATIM, a San Francisco-based startup whose technology platform tracks, monitors and oversees fleet maintenance for tens of thousands of vehicles operated by more than 50 mobility services in more than 25 markets across North America. The new program will leverage Goodyear's proprietary, artificial intelligence technology to help STRATIM's clients predict when their tires need service or replacement to improve overall tire management and maximize uptime across the fleet.