Synacor, Inc. announced a partnership with digital transformation leader MDI Novare to expand adoption of Cloud ID? consumer identity access management (?CIAM?) in the Philippines. Specifically, MDI Novare recognizes opportunities to integrate Synacor Cloud ID Media Connect into its systems integration offerings to support increasing media and entertainment bundling demand amongst telecom operators in the market, and combat mobile consumer fraud with Synacor?s Cloud ID Passkey Connect capability.

MDI Novare is a prominent leader in the Philippines' IT landscape, driving digital transformation through strategic partnerships, technological innovation and a consistent track record of global recognition. Its expertise spans application development, infrastructure, data analytics and IT security, serving a diverse client base that includes leaders in telecommunications, financial services and the public sector. In a region where digital fraud poses significant challenges and mobile-first experiences are dominant, Cloud ID and the newly introduced Cloud ID Passkey Connect capability offer an advanced approach to a major market need.

Enabling secure, passwordless authentication, this technology addresses demand for a more robust and user-friendly digital identification process, especially in the telecommunications, and media and entertainment sectors. Synacor?s Cloud ID Media Connect offering can save MDI Novare streaming media clients months or even years of authentication integration work required to connect streaming services to various platforms. Cloud ID Passkey Connect represents an important advancement in digital identity management, especially for the media and entertainment sector that has been slower to adopt the technology but stands to greatly benefit from it. By eliminating the need for traditional passwords, passkeys offer a more secure and convenient authentication method that is uniquely able to tackle fraud and improve digital experiences in the Philippines.