Super WHY! is the only preschool property created to help kids learn the fundamentals of reading through interactive storybook adventures. The program represents an innovative approach to educational television, featuring a team of superhero characters with literacy-based powers, who jump into books to look for answers to everyday problems. The popular Emmy(R) nominated interactive animated program from Out of the Blue Enterprises reaches fans from coast to coast each weekday.
Learning Curve's new Super WHY! product line translates the TV show's unique reading education mission into products rich with learning features and content, helping children develop vital literacy skills and become life-long readers. The products complement Learning Curve's commitment to offer consumers the latest in developmental toys, while delivering fun play experiences.
"The excitement surrounding the introduction of the Super WHY! line of preschool toys and electronic learning aids has been outstanding," said
"We are thrilled to be working with RC2 to put our new Super WHY! product in the hands of budding readers everywhere," said
About RC2 Corporation
RC2 Corporation (Nasdaq: RCRC, www.rc2.com) is a leading designer, producer and marketer of innovative, high-quality toys, collectibles and infant products. RC2's infant, toddler and preschool products are marketed under its Learning Curve(R) (www.learningcurve.com) family of brands which includes The First Years and Lamaze(R) brands, as well as popular and classic licensed properties such as Thomas & Friends, Bob the Builder, Winnie the Pooh, John Deere, Nickelodeon and Sesame Street. RC2 markets its youth and adult products under the Johnny Lightning (www.johnnylightning.com) and ERTL(R) (www.ertl.com) brands. RC2 reaches its target consumers through multiple channels of distribution supporting more than 25,000 retail outlets throughout
About Out of the Blue Enterprises
Out of the Blue Enterprises is dedicated to developing a groundbreaking portfolio of individually-targeted children's entertainment properties under the direction of a proven management team led by Co-Founders Angela C. Santomero, M.A. developmental Psychology from
Forward-looking Statements
Certain statements contained in this release contain "forward-looking statements'' within the meaning of the Private Securities Litigation Reform Act of 1995. These statements may be identified by the use of forward-looking words or phrases such as "anticipate," "believe," "could," "expect," "intend," "may," "plans," "potential," "target," "should," "will," "could" and "would." Such forward-looking statements are inherently subject to known and unknown risks and uncertainties. The Company's actual results and future developments could differ materially from the results or developments expressed in, or implied by, these forward-looking statements. The Company undertakes no obligation to make any revisions to the forward-looking statements contained in this release or to update them to reflect events or circumstances occurring after the date of this release.
SOURCE RC2 Corporation