Valuation: Pricer AB

Market Cap 66Cr 6.56Cr 5.86Cr 5.45Cr 4.96Cr 9.36Cr 635.21Cr 9.41Cr 26Cr 323.85Cr 25Cr 24Cr 1.04TCr P/E 2026 *
10.2x
P/E 2027 * 11.1x
Enterprise Value 60Cr 5.95Cr 5.32Cr 4.95Cr 4.5Cr 8.49Cr 576.17Cr 8.53Cr 23Cr 293.75Cr 22Cr 22Cr 942.66Cr EV / Sales 2026 *
0.3x
EV / Sales 2027 * 0.25x
Free-Float
94.55%
Yield 2026 *
-
Yield 2027 * -
1 day-4.14%
1 week-3.79%
Current month-0.78%
1 month-5.81%
3 months+12.06%
6 months+19.25%
Current year-8.19%
1 week 3.81
Extreme 3.81
4.06
1 month 3.8
Extreme 3.8
4.25
Current year 2.66
Extreme 2.66
4.88
1 year 2.66
Extreme 2.66
4.94
3 years 2.66
Extreme 2.66
14.14
5 years 2.66
Extreme 2.66
29.22
10 years 2.66
Extreme 2.66
41.7
Manager TitleAgeSince
Chief Executive Officer 72 10/02/2022
Director of Finance/CFO 64 15/08/2014
President 63 31/03/2010
Director TitleAgeSince
Director/Board Member 52 01/01/2016
Director/Board Member 50 07/06/2023
Director/Board Member 57 07/06/2023
Date Insider Type Main position Quantity % Market Cap. Importance
09/09/25 Buy

Executive/Senior Manager

22,008 0.0134%
04/09/25 Buy 11,312 0.0069%
01/09/25 Buy

Chief Executive Officer

10,000 0.0061%
Change 5-day change 1-year change 3-year change Capi.($)
-4.14%-3.79%-15.61%-49.80% 6.56Cr
-0.88%-0.75%+39.80%+311.77% 22TCr
-6.67%-7.50%+72.42%+424.07% 13TCr
+0.68%+0.34%+33.26%+45.88% 12TCr
-1.19%-0.80%+12.42%+134.91% 11TCr
-3.59%-5.87%+180.44%+195.35% 9.16TCr
-3.62%-2.21%+634.44%+1,015.44% 8.49TCr
-2.19%-4.83%+49.71%+1,511.35% 7.71TCr
-0.67%-0.94%+1.73%+74.03% 6.32TCr
-7.94%-12.17%+154.53%+762.64% 6.16TCr
Average -3.00%-2.36%+116.31%+442.56% 9.61TCr
Weighted average by Cap. -2.55%-2.34%+111.99%+433.75%

Financials

2026 *2027 *
Net sales 196.8Cr 20Cr 18Cr 16Cr 15Cr 28Cr 1.9TCr 28Cr 77Cr 971.12Cr 74Cr 72Cr 3.12TCr 206.9Cr 21Cr 18Cr 17Cr 16Cr 30Cr 2TCr 30Cr 81Cr 1.02TCr 78Cr 76Cr 3.28TCr
Net income 6.4Cr 64L 57.16L 53.18L 48.37L 91.32L 62Cr 91.72L 2.51Cr 32Cr 2.4Cr 2.35Cr 101.35Cr 5.9Cr 59L 52.7L 49.02L 44.59L 84.19L 57Cr 84.55L 2.31Cr 29Cr 2.22Cr 2.17Cr 93Cr
Net Debt -6.1Cr -61L -54.48L -50.68L -46.1L -87.04L -59Cr -87.42L -2.39Cr -30Cr -2.29Cr -2.24Cr -97Cr -14Cr -1.38Cr -1.23Cr -1.15Cr -1.04Cr -1.97Cr -133.57Cr -1.98Cr -5.41Cr -68Cr -5.18Cr -5.07Cr -218.53Cr
Projected Income Statement - Annual - Pricer AB
Logo Pricer AB
Pricer AB is a provider of digital shelf-edge solutions. The Company develops and markets a system consisting of components for communication in a store environment. The Company has over 15,000 installations in over 50 countries. Its solutions include shopper solutions, store manage solutions, price automation and communication platform. Its product offering enables users to display and change prices of a whole store; help shoppers find what they want in a Pricer equipped store; use scheduled SmartFLASH functionality to automate promotions; validate that all products are in the correct place according to the floor plan; make sure prices are the same in the store as in the Web shop; give any near field communications (NFC) enabled smartphone the ability to show added product info, and draw, synchronize and show maps on mobiles and on the Web, among others. The platform's other features include geofencing, infrared geopositioning, in-store navigation, Shelf label and in-store picking.
Employees
181
Date Price Change Volume
12/26/12 SEK 3.810 -4.51% 1,76,906
09/26/09 SEK 3.990 0.00% 57,618
08/26/08 SEK 3.990 +2.31% 1,41,081
07/26/07 SEK 3.900 -3.23% 1,59,932
06/26/06 SEK 4.030 +1.77% 96,406
Trader
Investor
Global
-
Quality
ESG MSCI
BB
Ratings Surperformance© - Pricer AB

Quarterly revenue - Rate of surprise

Rate of surprise - Net sales - Quarterly - Pricer AB
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