MasterCraft Boat Holdings, Inc. is a designer, manufacturer and marketer of recreational powerboats through its three brands, MasterCraft, Crest and Aviara. It designs, manufactures and sells premium recreational inboard ski/wake, outboard and sterndrive boats. In addition, it offers various accessories, including trailers and aftermarket parts. The Companyâs segments include MasterCraft, Crest and Aviara. MasterCraft segment consists of its MasterCraft brand, which manufactures premium ski/wake boats. The MasterCraft participates in a category within the powerboat industry by producing the industryâs premier competitive water ski, wakeboarding, and wake surfing performance boats. Crest segment consists of its Crest brand, which manufactures pontoon boats. Aviara segment consists of its Aviara brand, which manufactures luxury day boats. Aviara is a de novo brand, developed in-house, and focused on serving the luxury recreational day boat category of the powerboat industry.
MASTERCRAFT BOAT HOLDINGS, INC. 
