KRAFT Mac & Cheese shapes have delighted fans of all generations. To celebrate, KRAFT teams up with Nintendo, to launch KRAFT Mac & Cheese Super Mario Power-Up Shapes. Featuring Fire Flower, Super Star, and Super Mushroom shapes, the new offering draws inspiration from iconic elements of the Super Mario universe that power up Mario, Luigi, Princess Peach and others in the games.

Both KRAFT Mac & Cheese and Super Mario have been with fans through every stage of their lives. Whether it?s enjoying a cheesy bowl of noodles or tackling the levels of a video game, both brands connect friends and families, providing comforting and fun experiences that leave lasting memories. The new collaboration allows people to power up like their favorite characters in a deliciously fun experience all generations can enjoy.

The KRAFT Mac & Cheese shapes line-up has been a fan-favorite since it began. Its history includes over 300 different shapes across the line-up and more than 30 patents. Offerings are created in partnership with beloved movies, TV shows, video games, and more, transforming iconic characters and items into cheesy and delicious noodles.

KRAFT Mac & Cheese Super Mario Power-Up Shapes are now rolling out in major retailers nationwide in both the classic blue box and Easy Mac cups (packs of 4).