26 Talent is renowned for its exceptional representation of top-tier influencers and creators, offering robust talent management and innovative marketing solutions. The agency will be folded under Huume, Hoozu’s talent representation business. Mikhailla Fitzgerald, Founder and CEO of 26 Talent, will lead Huume, reporting directly to
“We are incredibly excited to welcome 26 Talent into the Hoozu family,” said
Fitzgerald echoed the excitement, stating, “Joining forces with Hoozu opens up remarkable opportunities for our talent and clients. We are thrilled to become part of a forward-thinking company that shares our commitment to excellence and innovation in influencer marketing.”
This acquisition is a testament to IZEA’s commitment to growing its presence in the APAC region, both organically and through strategic acquisitions. By integrating 26 Talent’s expertise and network, Hoozu aims to deliver unparalleled influencer marketing solutions, fostering creativity and driving impactful campaigns.
The financial terms of the transaction were not disclosed.
Strategic Significance of the Acquisition
The acquisition of 26 Talent marks a significant milestone in Hoozu’s journey. It reinforces the company's commitment to growth, expanding its influence and capabilities through strategic mergers and acquisitions. This move is part of a broader strategy to build a diverse and robust portfolio of services and talent that can cater to the evolving needs of brands and creators across the region.
Enhanced Capabilities and Services
With 26 Talent's strong reputation and innovative approach to talent management, Hoozu is set to enhance its service offerings significantly. The integration will provide clients access to a broader range of influencers, more comprehensive marketing solutions, and cutting-edge strategies that drive engagement and results. This synergy is expected to unlock new opportunities for both brands and creators, ensuring that Hoozu remains at the forefront of influencer marketing trends.
IZEA’s Commitment to APAC Growth
IZEA is committed to expanding its presence in the APAC region. By investing in local talent and infrastructure, IZEA aims to foster organic growth and create a strong foundation for long-term success. This strategic focus on APAC is driven by the region’s dynamic market, growing digital economy, and increasing demand for innovative marketing solutions.
About Hoozu
Hoozu, a subsidiary of
About 26 Talent
26 Talent is a leading talent management agency based in
About
Safe Harbor Statement
All statements in this release that are not based on historical fact are “forward-looking statements” intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking terms such as “may,” “will,” “would,” “could,” “should,” “expect,” “anticipate,” “hope,” “estimate,” “believe,” “intend,” “optimistic,” “likely,” “projects,” “plans,” “pursue,” “strategy” or “future,” or the negative of these words or other words or expressions of similar meaning. Examples of forward-looking statements include, among others, statements we make regarding expectations concerning IZEA’s ability to increase revenue and bookings, growth or maintenance of customer relationships, and expectations concerning IZEA’s business strategy. Forward-looking statements involve inherent risks and uncertainties which could cause actual results to differ materially from those in the forward-looking statements, as a result of various factors including, among others, the following: competitive conditions in the content and social sponsorship segment in which IZEA operates; failure to popularize one or more of the marketplace platforms of IZEA; our ability to integrate the acquired business of 26 Talent within expected timeframes and to achieve the revenue, cost savings and earnings levels from such acquisition at or above the levels projected; changing economic conditions that are less favorable than expected; and other risks and uncertainties described in IZEA’s periodic reports filed with the
Attachment
- IZEA’s Hoozu Acquires 26 Talent, Amplifying Influencer Marketing Reach in APAC
![](https://ml.globenewswire.com/media/ZDAwNzczNGUtY2VmOS00MzdlLWEzZmItM2Q3NGMzYjVlNzUwLTEwMzcyODk=/tiny/IZEA-Worldwide-Inc-.png)
Nicole O’HaraIZEA Worldwide, Inc. Phone: 407-674-6911 Email: pr@izea.com
IZEA’s Hoozu Acquires 26 Talent, Amplifying Influencer Marketing Reach in APAC
![](https://ml.globenewswire.com/media/903cb5e5-841d-4d29-9abe-419148594714/medium/izeas-hoozu-acquires-26-talent-amplifying-influencer-marketi.jpg)
The acquisition of 26 Talent marks a significant milestone in Hoozu’s journey.
2024 GlobeNewswire, Inc., source