iZafe Group AB (publ) (?iZafe? or ?the Company?) announced the appointment of Carl-Fredrik Both?n as Chief Marketing Officer. In his new role, Both?n will be an integral part of the executive team as he oversees the development and execution of iZafe marketing initiatives. Carl-Fredrik has more than 25 years of experience in marketing, communication and digitalization. Among other things, he has worked as Nordic marketing manager for TP-Link Nordic AB and as marketing manager for Sixt rent a car. Carl-Fredrik also has experience from working in growth companies in various stages of development with a focus on, among other things, strategy work and growth.