Image Protect Inc. announced imminent steps and a pending partnership discussion that will expand the Fotofy Platform into the massive and rapidly growing Push Notification space. The Company is beginning development of a software module that will allow Push Notifications to be compatible with the Fotofy Platform, creating a new multi-billion image channel of expansion that could drive enormous excess exposure for Fotofy image users, rightsholders, and brands. The Company is also in advanced discussions with a leading global Push Notification platform toward the formation of a strategic relationship to advance this agenda. Management notes that the evolution of data on the push notification space, including its clear superiority to traditional email-based marketing strategies in terms of click-thru rates and engagement, suggests a strong likelihood of continued growth in the overall size of the push notification market as well as the total number of push notifications delivered per day to web and mobile users over any timeframe into the future.