Business description: Hugo Boss AG

Hugo Boss AG is a Germany-based developer and marketer of men's and women's clothing and accessories for the international fashion market. Its product portfolio comprises apparel, eveningwear and sportswear, as well as shoes and leather accessories, licensed fragrances, eyewear, watches, children’s fashion, home textiles and writing instruments. The Company's brand portfolio comprises BOSS, BOSS Orange, Camel, Green, Black, Blue and HUGO and others: BOSS comprises business wear, leisurewear and evening apparel, as well as watches, eyewear and fragrances; BOSS Orange and BOSS Camel focuses on womenswear; BOSS Green comprises sportswear and BOSS Black focuses on modern tailoring, BOSS Blue focuses on denimwear, HUGO provides apparel for both business and leisure, as well as shoes, accessories and licensed fragrances.

Number of employees: 17,046

Sales by Activity: Hugo Boss AG

Fiscal Period: December 2021 (EUR) 2022 (EUR) 2023 (EUR) 2024 (EUR) 2025 (EUR)

EMEA

174.25Cr 230.29Cr 256.2Cr 262.5Cr 266.44Cr

Americas

54Cr 79Cr 95Cr 102.03Cr 99Cr

Asia/Pacific

42Cr 47Cr 58Cr 55Cr 51Cr

Licenses

7.73Cr 9.22Cr 10Cr 11Cr 10Cr

Geographical breakdown of sales: Hugo Boss AG

Fiscal Period: December 2021 (EUR) 2022 (EUR) 2023 (EUR) 2024 (EUR) 2025 (EUR)

Other EMEA markets

145.42Cr 191.84Cr 211.12Cr 215.72Cr 215.9Cr

U.S.

38Cr 53Cr 61Cr 65Cr 63Cr

Germany

37Cr 48Cr 56Cr 58Cr 61Cr

Other North and Latin American Markets

16Cr 26Cr 35Cr 37Cr 36Cr

Other Asian Markets

16Cr 25Cr 30Cr 32Cr 31Cr

China

26Cr 22Cr 28Cr 24Cr 20Cr

Executive Committee: Hugo Boss AG

Manager TitleAgeSince
Chief Executive Officer 65 01/06/2021
Director of Finance/CFO 57 01/12/2017
Investor Relations Contact - 01/06/2018
Sales & Marketing - 03/01/2025
Sales & Marketing 55 01/01/2021

Composition of the Board of Directors: Hugo Boss AG

Director TitleAgeSince
Director/Board Member 48 11/11/2008
Director/Board Member 55 21/02/2010
Director/Board Member 53 12/05/2015
Director/Board Member 60 27/05/2020
Director/Board Member 57 27/05/2020
Director/Board Member 48 01/01/2020
Director/Board Member 62 01/01/2010
Director/Board Member - 01/05/2023
Director/Board Member - 01/05/2023
Director/Board Member 36 15/05/2025

Shareholders: Hugo Boss AG

NameEquities%Valuation
25.21 %
1,77,47,840 25.21 % 739 M €
Zignago Holding SpA
10.02 %
70,55,650 10.02 % 294 M €
Silchester International Investors LLP
5.077 %
35,74,538 5.077 % 149 M €
PFC SpA Societa' Benefit
4.128 %
29,05,950 4.128 % 121 M €
DWS Investment GmbH
2.966 %
20,87,956 2.966 % 87 M €
NameEquities%Valuation
Merrill Lynch International (Investment Management)
0.00007 %
248 0.00007 % 2 066 €
Goldman Sachs Asset Management International
0.000002 %
6 0.000002 % 50 €

Holdings: Hugo Boss AG

NameEquities%Valuation
13,83,8331.97% 58 M $

Company details: Hugo Boss AG

Hugo Boss AG

Holy-Allee 3

72555, Metzingen

+49 7123 94 0

http://www.group.hugoboss.com
address Hugo Boss AG(BOSS)

Group companies: Hugo Boss AG

NameCategory and Sector
Miscellaneous
Miscellaneous
Apparel/Footwear
Apparel/Footwear

Other Apparel & Accessories

Change 5d. change 1-year change 3-years change Capi.($)
+0.91%+1.66%-9.46%-47.02% 284.99Cr
+1.19%+3.12%+2.74%-40.78% 27TCr
+1.16%+3.14%+3.14%-41.55% 9.33TCr
+1.87%+1.50%+37.54%+215.82% 2.18TCr
+2.33%+1.09%+3.13%-12.72% 1.7TCr
+1.34%-11.83%-55.04%-67.19% 1.3TCr
+0.50%-1.83%+22.60%+102.39% 1.07TCr
+2.51%-0.56%+31.56%+59.08% 866.5Cr
-0.21%-0.90%+27.11%-15.60% 649.95Cr
-1.64%-6.26%-7.30%+16.71% 631.82Cr
Average +0.94%-2.43%+5.60%+16.91% 4.55TCr
Weighted average by Cap. +1.16%+0.12%+4.00%-21.94%
Trader
Investor
Global
Quality
ESG MSCI
AA
Sell
Consensus
Buy
Mean consensus
HOLD
Number of Analysts
14
Last Close Price
35.76EUR
Average target price
39.02EUR
Spread / Average Target
+9.12%

Quarterly revenue - Rate of surprise

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