The upward trend could run out of steam close to the USD 68.5 and the downward trend could recover.

From a fundamental viewpoint, firstly, we note the high valuation of the company. P/E Ratio for the current year is at 64.06x and expected at 37.97x for next year. With a valuation ratio of 8.36x, the group appears overvalued compared to its business activity. We also note downward revisions on EPS for 2014 which has been divided by more than two during the past 12 months.

From a technical viewpoint, the proximity of the USD 68.5 medium-term resistance limits the upside potential on the stock. The uptrend in the short term could be stopped by this level and prices could decrease in the coming sessions. The correction could drive prices toward USD 62.8.

Therefore, the proximity of mid-term resistance suggests a consolidation or a correction phase in the coming sessions. The most offensive will open a short position close to USD 68.5 to target a return on the USD 62.8 support. It should protect the position with a stop loss set above USD 70.