GoDaddy : Q1 Earnings Call (Presentation)

Q1 2024 Earnings Results

May 2, 2024

© 2024 GoDaddy Inc.

Forward-looking statements and non-GAAP financial measures

This presentation contains forward-looking statements which are subject to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These statements are based on estimates and information available to us at the time of this presentation and are not guarantees of future performance. Statements in this presentation involve risks, uncertainties and assumptions. If the risks or uncertainties materialize or the assumptions prove incorrect, our results may differ materially from those expressed or implied by such forward-looking statements. All statements other than statements of historical fact could be deemed forward-looking statements, including, but not limited to any statements regarding: our business outlook; launches of new or expansion of existing products or services, including GoDaddy AiroTM, any projections of product or service availability, technology developments and innovation, customer growth, or other future events; historical results that may suggest future trends for our business; our plans, strategies or objectives with respect to future operations, partnerships and partner integrations and marketing strategy; future financial results; our ability to integrate acquisitions and achieve desired synergies and vertical integration; the expected impacts of our restructuring efforts; our forecasted levels of future taxable income and ability to realize our deferred tax assets; and assumptions underlying any of the foregoing.

Actual results could differ materially from our current expectations as a result of many factors, including, but not limited to: the unpredictable nature of our rapidly evolving market; fluctuations in our financial and operating results; our rate of growth; interruptions or delays in our service or our web hosting; our dependence on payment card networks and acquiring processors; breaches of our security measures; the impact of any previous or future acquisitions or divestitures; our ability to continue to release, and gain customer acceptance of, our existing and future products and services; our ability to deploy new and evolving technologies, such as artificial intelligence, machine learning, data analytics and similar tools, in our offerings; our ability to manage our growth; our ability to hire, retain and motivate employees; the effects of competition; technological, regulatory and legal developments; intellectual property litigation; the impact of our restructuring efforts; macroeconomic conditions and developments in the economy, financial markets and credit markets; continued escalation of geopolitical tensions; the level of interest rates and inflationary pressures; and execution of share repurchases.

Additional risks and uncertainties that could affect GoDaddy's business and financial results are included in the filings we make with the SEC from time to time, including those described in "Risk Factors" and "Management's Discussion and Analysis of Financial Condition and Results of Operations" in our Annual Report on Form 10-K for the year ended December 31, 2023, which is available on GoDaddy's website at https://investors.godaddy.net and on the SEC's website at www.sec.gov. Additional information will also be set forth in other filings that GoDaddy makes with the SEC from time to time. All forward-looking statements in this presentation are based on information available to GoDaddy as of the date hereof. Except to the extent required by law, GoDaddy does not assume any obligation to update the forward-looking statements provided to reflect events that occur or circumstances that exist after the date on which they were made.

In addition to our financial results prepared in accordance with generally accepted accounting principles in the United States ("GAAP"), this presentation includes certain non-GAAP financial measures and other operating and business metrics. We believe that these non-GAAP financial measures and other operating and business metrics are useful as a supplement in evaluating our ongoing operational performance and enhancing an overall understanding of our past financial performance. The non-GAAP financial measures included in this presentation should not be considered in isolation from, or as a substitute for, financial information prepared in accordance with GAAP. In addition, similarly titled measures may be calculated differently by other companies and may not be comparable. A reconciliation between each non-GAAP financial measure and its nearest GAAP equivalent is included at the end of this presentation. We use both GAAP and non-GAAP measures to evaluate and manage our operations. GoDaddy does not provide reconciliations from non-GAAP guidance to GAAP equivalents, because projections of changes in individual balance sheet amounts are not possible without unreasonable effort, and presentation of such reconciliations would imply an inappropriate degree of precision.

2 © 2024 GoDaddy Inc.

Our vision is to radically shift the global economy toward life-fulfilling entrepreneurial ventures.

Our mission is to empower entrepreneurs everywhere, making opportunity more inclusive for all.

Our strategy:

Everyday entrepreneurs trust their ideas with us. We guide them to build their business digitally. Our global solutions seamlessly connect their identity and presence with commerce, leading to profitable growth.

3 © 2024 GoDaddy Inc.

Q1 progression towards GoDaddy's North Star

26%

Free cash

flow growth

22%

Applications & Commerce

bookings growth

+400 bps

Normalized EBITDA

margin expansion

All comparisons are year-over-year.

4 © 2024 GoDaddy Inc.

Key initiatives: growth & margin drivers

Q1 2024 highlights

Pricing & bundling

• Leveraging our vast network of data to create dynamic opportunities
• Productivity-focusedefforts contributed significantly to 22% A&C bookings growth
• Continued experimentation provided powerful insights for product pricing and bundling

Seamless experience

• Removing friction out of every piece of the Entrepreneur's Wheel
• • Improving and simplifying user experience for the website editor
  • Reduced provisioning time for online store in Websites + Marketing
• Streamlined Managed WordPress website creation

Commerce

• Unlocking value across our base to drive strong growth
• • Surpassed $2B in annualized Gross Payments Volume (GPV)
  • Launched Smart Terminal Flex for on-the-go transacting
  • Began rollout of new payments pricing structure
• 2024 focus on driving higher- margin OmniCommerce subscription revenue

5 © 2024 GoDaddy Inc.

Deploying the power of Airo throughout the

GoDaddy ecosystem

Fast-tracking our customers' journey from product discovery to engagement to monetization

Increased bundling opportunities | Increased product attach

	Domains		Websites		Commerce		Managed WordPress		Care

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6 © 2024 GoDaddy Inc.

At GoDaddy, we partner with

Payable Domains Security Paylink

Identity

our customers at every point on the Entrepreneur's Wheel

7 © 2024 GoDaddy Inc.

Marketplaces

Payments

Commerce

In-store POS

Conversations

Online Store

Marketing

Domain

Logo

Email

Hosting

Websites

Presence

Content

Global AI domain search

GoDaddy AiroTM : Going Global

Argentina

Brazil

France

Germany

Italy

Singapore

8 © 2024 GoDaddy Inc.

Our long-standingbest-in-class Care & Services model boosted by GABI

9 © 2024 GoDaddy Inc.

GoDaddy investment thesis

Sustained strong growth in our Applications & Commerce segment

Continued margin expansion driven by our seamless technology platform and focus on operational discipline

Coupling strong free cash flow with disciplined capital allocation to drive long-term shareholder value

10 © 2024 GoDaddy Inc.