fuboTV Inc. has appointed Alison Sternberg to the newly-created role of senior vice president, investor relations. Sternberg joins fuboTV effective immediately and reports to David Gandler, co-founder and CEO. In her new role, Sternberg will manage all investor relations, leading interactions with the investment community including shareholders, agencies, analysts and more. Sternberg will work closely with fuboTV’s executive team to develop and lead communications around the company’s investor strategy, initiatives, ventures and performance as it continues to disrupt the paid TV space. Sternberg comes to fuboTV with 25 years of experience in investor relations and financial services. She has led investor relations for direct to consumer companies including SmileDirectClub (2019-2021) and TrueCar Inc. (2013-2019). Previously, Sternberg held senior roles at Modular Wind Energy (2012-2013), Goldman Sachs (2010-2011, 1996-2005), executive search firm Heidrick & Struggles (2008-2011) and Ares Management (2005-2008).