Audientes A/S and earKA India announced an exclusive distributor agreement for the sales and marketing of Audientes' products in India, with a minimum of DKK 4.8 million in revenue committed for the first 12 months, and expectations for multiplying growth in the coming years. A payment of DKK 150,000 is made upfront adding up to a minimum of DKK 1.0 million in total by August 2023. Starting this month, earKART India assumes general channel responsibility for Audientes' products in India, and will integrate Audientes' existing partner and distributor network with theirs.

Audientes will remain responsible for online and in-store dealer training and education, end-user support and product warranty matters. In certain cases, Audientes will distribute directly to specific partners or organizations. Working with its extensive dealer network of more than 1,200 nationwide, which is the largest hearing clinic dealer network in India, earKART has developed a scaleable and comprehensive lead generation engine currently generating approximately 2,000 client leads per month.

Audientes' distribution network today encompasses 80+ partners with 500+ points of sale outlets combined, and will be integrated with that of earKART. A game changer for Audientes.