Henry Yang

iResearch Consulting Group (Research Firm) (iResearch) is the investment research division of iResearch Consulting Group, a market research and consulting company headquartered in Shanghai, China. The firm was founded by Henry Yang in 2002. iResearch provides industry reports and user data that have been quoted often by the media and have set benchmarks in various sectors. They monitor online audiences across personal computers, smartphones, tablets, smart TVs, and other devices based on panels of millions of Internet users. This data has provided them with the ability to develop considerable research expertise in the online marketing, e-commerce, mobile internet, big data and Internet finance sectors. iResearch serves various clients in these sectors and others including advertising, public relations, retail, telecommunication, investment, consumer goods, government and public services. Their clients cover almost all major Internet companies and 90% of online advertising agencies.

iResearch Consulting Group engages in the provision of online audience measurement and consumer insights in China. It provides data products, analytics and consulting services. The company was founded by Henry Yang in 2002 and is headquartered in Beijing, China.