Yappn Corp. announced that it has launched its new e-translation product, the Vendor Input Manager (“VIM”), an advanced product that provides international vendors with the ability to integrate into eCommerce marketplace sites. Using “VIM” the product descriptions can be easily translated in bulk at the vendor's choice into virtually any language, allowing vendors to take advantage of the large and growing online marketplace opportunity. This helps the marketplaces to grow their product selection and the vendors to access new buyers without the traditional significant localization cost. Yappn is add another leading edge enhanced translation product to its robust product portfolio and further leverage Yappn's language services platform of solutions and services. This new Microsoft Azure cloud hosted product and service will enable Yappn's technology and professional services teams to work with eCommerce vendors, empowering them to efficiently and cost effectively expand their global presence in the preferred language of their clients. With this new product launch, Yappn further creates a truly global user experience for vendors and customers alike.

ZALORA Group is currently implementing this technology with its vendors.