Versus Systems Inc. announced the newest release of one of their most popular products: Filter Fan Cam. The Filter Fan Cam product applies 3D filters in real-time to in-venue streams of crowds and fans at live events. The fans, with their filters, are then featured on jumbotrons, halo boards, and main boards throughout arenas and stadium events worldwide.

Since its inception, Filter Fan Cam has been deployed by teams from the NFL, NBA, NHL, NCAA, as well as national soccer teams and Japanese baseball. Brands and teams have even worked together on deployments such as when the New York Red Bulls launched an activation with Wendy's, where fans appeared on the big screen with Wendy's iconic red hair and pigtail braids. With the latest version of the Filter Fan Cam product, Versus Systems now offers mobile features for brands, restaurants, and other smaller physical venues beyond stadiums and arenas.

With the latest version of Filter Fan Cam, partners can now engage with fans directly on their mobile phones. This new Mobile Filter Fan Cam was recently leveraged in a national program managed by ent! Marketing, as well as a program for Clemson football fans with Red Moon Marketing to support initiatives for Coca-Cola.

The new 2022 version of Filter Fan Cam includes a more intuitive user interface, improved model quality, materials, positional tracking, and lighting. Versus Systems engineering and animation teams added a soft body system for movement, an Advanced Camera Driver, and a portfolio of animated 2.5D parallax filters. Customers of all kinds, from teams to brands, can work with Versus Systems to create custom filters to bring their mascots, their products, and their game day traditions to life.