TripAdvisor, Inc. and Reckitt Assemble Public Health and Disinfection Expert Panel to Guide Hospitality Businesses Through Travel Recovery
July 28, 2021 at 04:30 pm IST
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TripAdvisor, Inc. and Reckitt's Lysol Pro Solutions, Lysol's business-to-business offering, have joined forces to launch the Lysol Pro Solutions Expert Panel. The panel's mission is to help hospitality and tourism business owners stay one step ahead in the ever-changing environment of recommendations and guidance. The panel is part of Tripadvisor and Reckitt's Lysol Pro Solutions' wider partnership, which was announced earlier this year. The purpose of this collaboration is to accelerate the travel industry's recovery by supporting businesses, providing guidance on cleaning and disinfection of surfaces, and offering specially produced Lysol Disinfection & Sanitization Kits and industry-specific advice to assist business owners. According to Tripadvisor's most recent travel research, as the vaccination rollout gains momentum, vaccinated traveler attitudes are shifting, with more travelers likely to book, visit cities, invest more, and take longer trips. As a result, many tourism businesses are readying for a busy peak period this summer. To help these business owners, the Lysol Pro Solutions Expert Panel was formed to include public health and disinfection experts to create comprehensible and up-to-date science-backed guidance, helping businesses rebuild consumer confidence in cleanliness and disinfection in their industry. The series of easy to digest videos share cleanliness and disinfection best practices specific to the tourism and hospitality industry. The videos cover topics including: understanding and tackling germ hotspots, the future of health inspections, cleaning myths, and the connection between cleanliness, hygiene and health in relation to reception and restaurant amenities.
TripAdvisor, Inc. is an online travel company. The Company leverage its brands, technology, and capabilities to connect its global audience with partners through content, travel guidance, and two-sided marketplaces for experiences, accommodations, restaurants, and other travel categories. The Company operates through three segments: Brand Tripadvisor, Viator, and TheFork. Its Brand Tripadvisor segment is engaged in providing an online global platform for travelers to discover, generate, and share authentic user-generated content (UGC) in the form of ratings and reviews for destinations, points-of-interest (POIs), experiences, accommodations, restaurants, and cruises. The Viator segment offers travelers a comprehensive online marketplace that provides access to over 350,000 experiences and more than 55,000 experience operators. The Fork segment offers an online marketplace that enables diners to discover and book online reservations at approximately 55,000 restaurants in 11 countries.