From When to Order Pizza to Setting the Mood with Music, the Leader of the Living Room Offers Five Tips to Make the Big Game One for the Ages

Alviso, Calif., Jan. 26, 2009 -- TiVo Inc., the creator of and a leader in television services for digital video recorders (DVRs), today released a list of ideas designed to make football fans nationwide happy, no matter which team claims the final touchdown. The list draws on some of the unique and defining features of the TiVo service, perfect for making your bowl bash the best on the block.

    1. The Grub: It wouldn't be a party without pizza.  In fact, 44% more
       pizza is delivered by Domino's on game day than on an average
       Sunday, a trend that inevitably leads to busy phone lines and longer wait
       times to get your order in.  Luckily, you can use your TiVo DVR to order
       directly from Domino's Pizza, all with just a few clicks of the
       remote.  Katie Connor of Domino's says that right before kick-off
       and during halftime are the busiest times for the stores, so target your
       order time opposite the rush for quickest delivery.
    2. The Half-Time Tube: Speaking of halftime, this year's extravaganza
       will feature Bruce Springsteen, the first time 'the Boss' has
       ever taken this main stage.  But this year's halftime alternatives
       are equally as tempting, including the Puppy Bowl on Animal Planet, a
       slew of concerts on VH1 and a game show called "Wipeout," over
       on NBC.  Thanks to TiVo's dual tuners, you can change the channel
       and still keep recording the Big Game and all of the commercials.
    3. The Tunes: Music is a huge part of the game, but not just at half-time. 
       Before the game use Rhapsody on TiVo to cue up Survivor's "Eye
       of the Tiger," getting your party pumped up and ready to root.  And
       after the clock runs out, you can return to Rhapsody and pull up
       Queen's "We are the Champions," a perfect way to end the
       game in style.
    4. Online Inspiration: For this year's game, one thing is certain: at
       some point either Cardinals fans or Steelers fanatics will need a
       miracle.  The good news is inspiration is just a click away.  Check out
       YouTube on TiVo to pull up fan tributes to your favorite team certain to
       move mojo over to the side of your choosing.
    5. The HD Experience: With HDTVs in more homes than ever, 2009 is the year
       of crystal clear plays.  That makes recording the game in glorious HD
       even more important.  TiVo HD XL, Series3, and TiVo HD boxes have you
       covered, preserving the game in true 1080p quality.  For a game this
       important, accept no substitute.

Bonus Tip: Use TiVo's trick-play feature to instant replay your favorite commercials or big plays over and over again. You might even end up being part of TiVo's annual second-by-second audience measurement data about how TiVo subscribers watched the big game. Results of the Top Commercials will be revealed on Monday, February 2, 2009.

"The big game is one of the most watched and exciting events on television throughout the year," said Tony Lee, TiVo vice president of marketing. "It is also a time when TiVo proves once again how no other DVR solution can match our experience. Whether you're creating your own instant replays, ordering a pizza, or showing off your favorite YouTube video on your HDTV - this year's game can be more exciting than ever with TiVo."

For more information on how the TiVo service can transform your living room into an ultimate entertainment center visit www.tivo.com.

About TiVo Inc.

Founded in 1997, TiVo (Nasdaq: TIVO) pioneered a brand new category of products with the development of the first commercially available digital video recorder (DVR). Sold through leading consumer electronic retailers, TiVo has developed a brand which resonates boldly with consumers as providing a superior television experience. Through agreements with leading satellite and cable providers, TiVo also integrates its full set of DVR service features into the set-top boxes of mass distributors. TiVo's DVR functionality and ease of use, with such features as Season Pass(TM) recordings, WishList(R) searches and TiVo KidZone have elevated its popularity among consumers and have created a whole new way for viewers to watch television. With a continued investment in its patented technologies, TiVo is revolutionizing the way consumers watch and access home entertainment. Rapidly becoming the focal point of the digital living room, TiVo's DVR is at the center of experiencing new forms of content on the TV, such as broadband delivered video, music and photos. With innovative features such as, TiVoToGo(TM) and online scheduling, TiVo is expanding the notion of consumers experiencing "TiVo, TV your way." The TiVo(R) service is also at the forefront of providing innovative marketing solutions for the television industry, including a unique platform for advertisers and audience measurement research. The company is based in Alviso, Calif.

TiVo, TiVoCast, 'TiVo, TV your way.' Season Pass, WishList, TiVoToGo and the TiVo Logo are trademarks or registered trademarks of TiVo Inc. and its subsidiaries worldwide. (c) 2009 TiVo Inc. All other trademarks are property of their respective owners. All rights reserved.

Media Contacts:

Krista Wierzbicki Andy Pray

kwierzbicki@tivo.com praya@ruderfinn.com

408-519-9438 212-583-2722

SOURCE TiVo Inc.