In the previous post, we started a series entitled EU 2024-2029: Forging a competitive path, in which we will analyse
In this second post, we analyse the competitiveness strategy that
There is a general perception in the European private sector that a "regulatory tsunami" has become one of the main obstacles to their competitiveness over the last decade. This perception is supported by 86% of European Round Table (ERT) members, who argue that a complex, difficult to understand and inconsistent regulatory environment undermines the competitiveness of their companies.
To change this, we urge the next EC and EP to put the business case for EU industry and its competitiveness at the core of its actions. We need a clear and meaningful commitment that policymakers are determined to tackle this challenge head-on
There seems to be a misconception among policy makers that regulatory output or becoming the global prescriber of regulation, the so-called "
However, excessive regulatory complexity results in administrative, legal and political barriers that make it difficult for companies to operate with agility and to take decisions on their development in the local or international market, with negative effects on their investment and innovation, as can also be observed in the telecommunications sector.
Thus, the existence of policies and regulations that are often not aligned or interpreted in the same way, not only hampers implementation, but also creates uncertainty and inequality between the different actors, and undermines the single market and hampers innovation.
For example, the ePrivacy regulation, which only applies to the telecoms sector, remains in place despite the enactment of the General Data Protection Act (GDPR), which establishes a general framework applicable to all sectors (including telecoms). In the areas of security, artificial intelligence and the digital market, the number of delegated acts and the interplay between regulations and implementing bodies are multiplying, often inconsistently with each other.
In
This situation is reflected in a gap of scale of European companies, whether in terms of revenue, size in terms of number of employees or geographical scope, vis-à-vis companies located in regions with more flexible and favourable regulatory frameworks for investment and innovation, which allow them to grow and compete.
In 2022, total market capitalisation in the US is 2.5 times larger than in
This gap in scale also extends to the field of innovation, where, for example, generative artificial intelligence (GenAI) promises to revolutionise societies and economies by significantly increasing productivity and fostering innovation at unprecedented levels. However, , according to
Regulatory rigidity not only hampers innovation capacity in fields such as artificial intelligence (AI), leaving
This risk has been highlighted by the implementation in the US of the Inflation Reduction Act (IRA), which offers benefits by simplifying and reducing the regulatory, tax and administrative burden on businesses. These policies attract businesses from around the world by creating an environment that promotes efficiency and cost reduction and creates a more favourable environment for investment and business growth.
In addition to the potential lack of competitiveness resulting from the regulatory framework, there is the challenge of globalisation and digitalisation. European companies face the challenge of losing market share and competitiveness, especially in the digital market, both globally and in their local markets due to competition from new international players, some of which are not subject to the same regulations as established companies.Public policies to foster an enabling environment for competitiveness
It is therefore imperative that the EU transforms regulation from an obstacle into a competitive advantage, promoting a favourable environment for investment and innovation and strengthening the single market. This is necessary because without investment, innovation is not possible, and therefore competitiveness cannot be improved.
That is why
*Update competition policy to facilitate the scalability of companies and align the Merger Control Regulation with competitiveness, digitalisation and sustainability objectives.
*Deepen the Single Market, evolving from the usual vision based on regulatory harmonisation to a vision based on the elimination of legal, administrative and political barriers to the free movement of resources.
*Encourage better co-governance and public-private dialogue to promote "good regulation", that is targeted and tailored to the needs of business.
*Align competition policy, state aid and regulatory frameworks with future competitiveness objectives, ensuring fairness between players and Member States, and improving the coherence and application of criteria within the
*Implement a competitiveness check on new regulations and review existing ones to remove those that hamper investment or innovation.
*Ensure a level playing field in the European markets to allow European companies to compete fairly through sectoral deregulation, in line with market developments.
In the next post, we will examine the next strategic axis for a more competitive EU: how to reinforce the telecoms sector as the backbone of competitiveness in a global environment shaped by the digital economy.
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