India's largest integrated private power utility Tata Power's wholly owned subsidiary Coastal Gujarat Power Limited (CGPL) has achieved another milestone in promoting holistic development of its community around its Mundra project. This time, CGPL's project 'UTKARSH' has helped increase the per capita income of villagers of Tragadi.

Tragadi village which is situated on the sea-coast of Mandvi Taluka comprises of 180 houses with population of 824. Since the village is situated in the coastal region, salt proportion of the soil is very high making it unproductive for farming. Due to this reason, people of Tragadi have been pursuing cattle rearing as a supplementary occupation. Over years, cattle's rearing has emerged as one of the key sources of income in Tragadi as returns from lands are very poor. Further, due to the presence of vendor-based trading in the area, the villagers could not get adequate leverage from their profession. The cost of rearing livestock was high but returns from the sale of milk were low.

This impasse triggered project UTKARSH when CGPL held a group meeting in the Tragadi village with 34 principal cattle-rearers to impart information on the nuances of this business, live-stock and gathering data-base on milk production. "UTKARSH" is jointly promoted by CGPL through Tata Power Community Development Trust  and VRTI, Mandvi. During the meeting, it was established that there was sufficient milk production but the villagers could not profit due to the low prices paid by the vendors. Once the root of the problem was identified, UTKARSH started its work towards arriving at a solution between the villagers and the vendors. Several consultations later, a cooperative of 34 cattle rearers was formed with the aim of providing information on live-stock. Additionally, milk collection centres were also started in collaboration with Sarhad Dairy and an assistance of Rs. 15,000/- was provided for necessary infrastructure and resources.

Within two months, project UTKARSH achieved  wide acceptance among the people and a total revenue of Rs. 3,57,142/- was generated against a collection of 14,755 litres of milk that re-established the per litre milk price at Rs. 24/- which is much higher than the earlier price.

Speaking on the initiative, Mr. Alok Kanagat, Executive Director, CGPL said, "At Tata Power we aim to make a difference to the quality of lives in our surrounding communities. Utkarsh is a unique initiative and we are happy that it has enhanced the income of villagers in Tragadi village."

About Coastal Gujarat Project Ltd (CGPL):

CGPL is a Special Purpose Vehicle (SPV) formed for setting up and operating the 4000 MW Mundra UMPP. CGPL has signed a Power Purchase Agreement (PPA) with seven procurers (distribution licensees) from five states i.e. Gujarat, Maharashtra, Haryana, Rajasthan and Punjab for the sale of contracted capacity. The Mundra Power Project, India's first UMPP is progressing well and the first unit is close to commissioning.

About Tata Power:

Tata Power is India's largest private sector power utility with an installed generation capacity of over 3628 MW and a presence in all the segments of the power sector viz Generation (thermal, hydro, solar and wind), Transmission, Distribution and Trading. The Company has successful public-private partnerships in Generation, Transmission and Distribution - "Tata Power Delhi Power Limited" with Delhi Vidyut Board for distribution in North Delhi, 'Powerlinks Transmission Ltd.' with Power Grid Corporation of India Ltd. for evacuation of Power from Tala hydro plant in Bhutan to Delhi and 'Maithon Power Ltd.' with Damodar Valley Corporation for a 1050 MW Mega Power Project at Jharkhand. It has acquired 30% stake in Coal Companies at Indonesia and is developing the first 4000 MW Ultra Mega Power Project at Mundra (Gujarat) based on super-critical technology. With its track record of technology leadership, customer care and redefining contours of the Indian power sector, Tata Power is poised for a five-fold growth and committed to 'lighting up lives' for generations to come.

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