Tanla Solutions Limited announced commercial deployment of its International long-distance SMS Hub with a mobile operator in India. The hub is a benefit rich, integrated & regulatory compliant platform developed, owned and managed by Tanla for monetizing international SMS. It offers an all-inclusive SMS firewall, carriage and termination service delivered via a single connection to a centralized hub deployed in the telco network. Tanla's next generation SMS Hub platform underpinned by a telecom network significantly improves customer experience by speedy delivery of messages. The intelligence of the platform ensures prioritization of delivery for time sensitive messages like OTPs, thereby resulting in multi-fold increase in conversion rates of transactions and user acquisitions.