ServiceNow has promoted Mark Ackerman, former sales director for the Middle East, Mark Ackerman to the position of regional director for the Middle East, South Africa, Turkey and Eastern Europe, including Russia (MESAT & EE). With responsibility for the Emerging Markets territory, Mark has been tasked with accelerating regional revenue contribution, to EMEA, to USD 1 billion by 2020. Ackerman highlighted automation, intuitive consumer experiences, machine learning and an explosion of connected devices as key trends expected to drive the company's growth in the coming year.