Scott's Liquid Gold-Inc. develops, markets, and sells household products. The Companyâs household products are Kids N Pets and Messy Pet. Kids N Pets brands are stain and odor removing products targeted toward households with children and pets. These products control odor and clean up kids and pet accidents, and food and drink stains while being products that parents can feel safe using around their children and pets. The primary sales channels for Kids N Pets and Messy Pet are through retail stores such as Walmart and Home Depot, and online through e-commerce retailers such as Amazon. Its products are sold nationally through its sales force to mass merchandisers, hardware stores, e-commerce retailers, and other retail outlets and to wholesale distributors. It primarily markets its products through trade promotions to support price features, displays, slotting fees and other merchandising of its products by its retail customers, consumer marketing in print, social and digital media.
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