Scepter Holdings, Inc. announced that Jeff Campbell, a seasoned executive with deep experience in both social media and sports, will become the CEO of Scepter upon closing of the merger with the Ballengee Group. Prior to closing, Mr. Campbell will act as a consultant to Scepter. Mr. Campbell served as CRO of Fitlab for 4 years.

During that time, the integrated fitness platform grew to $100mm in Annual Recurring Revenues via organic growth and strategic acquisition. Previously, he served as CEO of Geographic Farming where he grew annual revenue 400% in under 2 years, before selling to the venture capital firm, RenRen. He was also President of UFC Fit and began his career working for the sports agent, Leigh Steinberg.