Salesforce com : New Research Reveals Global Consumer Trends for Healthcare & Life Sciences

For decades, the healthcare and life sciences industries have wrestled with outdated technology and a fragmented ecosystem. Now, they face another challenge: meeting the growing expectations of healthcare consumers. Salesforce Research's newly released Connected Healthcare Consumer report, based on a survey of nearly 6,000 healthcare consumers worldwide, provides insight into what today's healthcare consumers expect from providers, insurers, and pharmaceutical and medical device companies.

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On-demand and personalized experiences are the norm in industries like retail and hospitality, and 69% of consumers say one extraordinary experience raises their expectations of other companies. According to consumers, healthcare and life sciences companies often miss the mark. Forty-seven percent of healthcare consumers - including 57% of Americans - say these industries care more about their own needs than patient needs.