Rocky Brands, Inc. Receives New Orders to Produce Hot Weather Combat Boots and Temperate Weather Combat Boots for the U.S. Military
January 13, 2017 at 06:30 pm IST
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Rocky Brands, Inc. announced that it has received new orders to produce Hot Weather combat boots and Temperate Weather combat boots for the U.S. Military. The Hot Weather boot contract is for one year and is for approximately $8.4 million. The “Temperate Weather” boot contract is for three years and is for approximately $30 million. The Company expects to begin fulfilling both orders in the first half of 2017.
Rocky Brands, Inc. is a designer, manufacturer and marketer of footwear and apparel. It markets its products under a portfolio of brand names, including Rocky, Georgia Boot, Durango, Lehigh, The Original Muck Boot Company, XTRATUF, Ranger and the licensed brand Michelin. It operates through three segments: Wholesale, Retail and Contract Manufacturing. Its Wholesale segment distributes products through a range of distribution channels representing over 10,000 retail store locations in the United States, Canada, United Kingdom, and others. Retail segment markets directly to consumers through its Lehigh business-to-business, including direct sales and through its CustomFit Websites, consumer e-commerce Websites, third-party marketplaces, and Rocky outlet stores. Its Contract Manufacturing segment includes sales to the United States Military, private label sales and any sales to customers in which it is contracted to manufacture or source a specific footwear product for a customer.
ROCKY BRANDS, INC. 
