Reebonz Holding Limited announced that it has launched its “Sell Back Guarantee” service in Thailand. With this addition, Reebonz aims to deepen its relationship with customers in Thailand. Reebonz was the first e-commerce company to introduce this innovative service, which was born out of a deep understanding of and desire to meet the unfulfilled needs of customers. The Sell Back Guarantee service leverages the popular “trade-in” concept and gives customers a guaranteed price that the Company will pay to buy back products that were initially sold on its platform. Customers will be offered currency, called Reebonz Credits, that can be used for future purchases on the platform. Reebonz has expanded the categories for which the Sell Back Guarantee applies from leather goods to jewelry. Pre-owned jewelry from selected brands such as Chanel, Harry Winston, Hermès, and Christian Dior, among others, will be eligible. The Sell Back Guarantee is now available in Singapore, Hong Kong, Taiwan, Malaysia, Australia, Indonesia, and the United States. Fueling the pre-owned trend, individuals can not only buy trusted, authentic products from Reebonz, but also sell to Reebonz, overcoming some of the barriers that traditional marketplaces create. As a customer-centric company, Reebonz aims to deliver seamless buying and selling services to increase the lifetime value of each customer.