Company Contact: Investor Contact:
Mark C. Layton Todd Fromer / Garth Russell
Chief Executive Officer Investor Relations
or Thomas J. Madden KCSA Strategic Communications
Chief Financial Officer (212) 896-1215 / (212) 896-1250
(972) 881-2900 tfromer@kcsa.com / grussell@kcsa.com
Four e-commerce brand sites launched, two more to follow
PLANO, Texas, January 4, 2012- PFSweb, Inc. (Nasdaq: PFSW), an international provider of end-to-end eCommerce solutions, today announced that they previously signed a five-year master agreement with L'Oréal USA, the New York-based subsidiary of L'Oréal S.A., a worldwide leader in the cosmetics industry, to develop and manage multiple end-to-end eCommerce solutions for some of L'Oréal's most prestigious brands.
Under the master agreement, PFSweb has launched customized
eCommerce sites for four L'Oréal brands, including Kiehl's
Since 1851, Lancôme, Yves St. Laurent Beauté and Giorgio
Armani Beauty, all in calendar year 2010. Two additional
brand sites are expected to launch in calendar year 2012. The
solutions include high-touch customer care, fully branded
order fulfillment, comprehensive financial transaction
management, and interactive marketing services. This
agreement has been previously announced and referred to as a
master agreement with a luxury beauty and fragrance
client.
"We chose PFSweb because of their expertise in beauty and
cosmetics. With their help we can provide considerably more
flexible, functional and effective solutions to our
customers," said Daren Hull, Vice President of Luxury Direct,
L'Oréal USA. "By utilizing PFSweb, we are able to give each
of our brands unique consideration, while also providing our
consumers the same high quality service that they find
anytime they experience our brands in stores. We also expect
to leverage PFSweb's expertise to provide each brand with
innovative programs that connect directly with our
customers."
Mike Willoughby, President of PFSweb, Inc., commented, "We
are excited to be working with such a prestigious company and
to support L'Oréal USA with the expansion of each of its
brands' online presence. This master client agreement
underscores our ability to create highly customized programs
and implement functionality that enhances the customer
experience at each touch point."
L'Oreal USA, headquartered in New York City, with 2010 sales
of over $4.7 billion and
9,800 employees, is a wholly-owned subsidiary of L'Oréal
SA, the world's leading beauty company. In addition to
corporate headquarters in New York, L'Oréal USA has
Research and Innovation, Manufacturing and Distribution
facilities across six other states including New Jersey,
Kentucky, Arkansas, Illinois, Ohio, and Texas.
L'Oréal's impressive portfolio of brands includes
Lancôme, Giorgio Armani Beauty, Yves Saint Laurent Beauté,
Viktor & Rolf, Diesel, Cacharel, L'Oréal Paris, Garnier,
Vichy, La Roche-Posay, L'Oréal Professionnel, Kérastase
and Shu Uemura Art of Hair. The U.S. is the base for the
product development, international marketing and advertising
for L'Oréal's twelve American brands: Maybelline New
York, Soft-Sheen.Carson, Kiehl's Since 1851, Ralph Lauren
Fragrances, Essie Cosmetics, Redken 5th Avenue NYC, Matrix,
Mizani, Pureology, SkinCeuticals and Dermablend.
Iconic brands engage PFSweb to enable their eCommerce
initiatives. PFSweb's End2End eCommerce® solution includes
interactive marketing services, robust eCommerce technology,
global fulfillment and logistics, high-touch customer care,
financial services, and order management. PFSweb's eCommerce
solutions provide international reach and expertise in both
direct-to-consumer and business-to-business initiatives,
supporting organizations across multiple industries including
Procter & Gamble, LEGO, Carter's, Lucky Brand Jeans, kate
spade new york, Juicy Couture, AAFES, Riverbed, Ricoh, Hawker
Beechcraft Corp, Roots Canada Ltd. and Xerox. PFSweb is
headquartered in Plano, TX with additional locations in
Tennessee, Mississippi, Canada, Belgium, and the
Philippines.
To find out more about PFSweb, Inc. (NASDAQ: PFSW), visit the
company's website at http://www.PFSweb.com
The matters discussed herein consist of forward-looking information under the Private Securities Litigation Reform Act of 1995 and is subject to and involves risks and uncertainties, which could cause actual results to differ materially from the forward- looking information. PFSweb's Annual Report on Form 10-K for the year ended December 31, 2010 and Quarterly Report on Form 10-Q for the three and nine months ended September 30, 2011 identify certain factors that could cause actual results to differ materially from those projected in any forward looking statements made and investors are advised to review the Annual and Quarterly Reports and the Risk Factors described therein. PFSweb undertakes no obligation to update publicly any forward- looking statement for any reason, even if new information becomes available or other events occur in the future. There may be additional risks that we do not currently view as material or that are not presently known.
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