CalAm and Localiza announced a multi-year, enterprise agreement that promises to reimagine the car rental experience for both consumers and fleet operators in Brazil. With an integrated business model, Localiza, the largest mobility player in Brazil, has a well-established presence in car rental and franchising, in South America, and fleet rental in Brazil. CalAmp and Localiza began working together in 2015 to install smart telematics on several hundred vehicles in Localiza's fleet.

The partnership has grown to thousands of vehicles currently equipped with CalAmp's telematics technology enabling enterprise fleet organizations, like Localiza, and others to scale their fleet operations with ease. This partnership combines CalAmp's AI-enabled connected vehicle technology with the business and domain expertise of Localiza to deliver integrated, user-friendly proprietary web-based software that provides fleet operators with a seamless end-to-end solution. With the support of CalAmp, Localiza is developing new technologies and solutions for mobility, creating new business models, digital transformation and data-driven decisions to improve efficiency, reduce costs, and increase fleet utilization and customer satisfaction, with a superior user experience.

By adopting CalAmp´s connected vehicle technology, Localiza and CalAmp are leading the digital transformation across the car rental industry. With CalAmp's intelligent telematics powering connectivity and Localiza's Fleet Management Software Platform, Localiza can manage vehicles across its rental fleet in real-time to better understand vehicle status, such as battery health, road traffic, location, preventative maintenance and servicing. The introduction of a subscription-based car rental program positions Localiza at the forefront of innovation within the car rental market.

This unique offering provides consumers and companies with regular access to a diverse inventory of vehicles and cost-effective mobility alternatives. And for drivers on ride-sharing apps, such as Uber, it reduces the barrier to entry, which opens up opportunities for more drivers and provides greater access to ride-sharing services and cost savings for end consumers.