LiveWorld, Inc. Appoints Umar Siddiqui as Medical Director
January 07, 2021 at 02:30 am IST
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LiveWorld, Inc. announced the appointment of Umar Siddiqui, MD as the agency’s Medical Director reporting to Chairman & CEO Peter Friedman. This position signals a deep commitment to and expertise in digital and social media marketing for companies in the biopharma, life sciences and healthcare space. Umar Siddiqui is digital health professional with 15+ years of experience spanning clinical research, health-system leadership, strategy consulting, venture-capital and health technology. Dr. Siddiqui joins LiveWorld after playing a role with PwC Health Industries Advisory, developing the clinical analytics expertise serving the Payer/Provider and Pharma/LifeSciences industries. He was part of the clinical digital transformation team implementing Scott & White Healthcare’s integration with Baylor Health, and he led regional programs for the Texas Health Services Authority. Umar consulted on digital technology and transformation at Merck as part of the Global Marketing Excellence team.
LiveWorld, Inc. is a digital agency specializing in social media and technology solutions. It provides consulting, strategy, and creative along with human agents for moderation, engagement, customer care, and adverse events management and conversation management software, and chatbots for digital campaigns and social media programs. Its solutions include digital agency services, moderation services, adverse events management and social customer service. Its digital agency services include strategy, research and planning; technology and digital solutions; process consulting; design and production; conversation engagement, and insights and analytics. Its social media moderation services are designed to handle multi-language brands. Its adverse events management services include 24/7 brand protection; real-time AE detection and review; escalation and routing, and escalation and routing. Its clients include various brands in pharmaceuticals, healthcare, and financial-travel services.
LIVEWORLD, INC. 
