Limited Brands, Inc. : Limited Brands to Present at the ICR Xchange Conference

COLUMBUS, Ohio, Jan. 11, 2012 /PRNewswire/ -- Limited Brands (NYSE: LTD) is scheduled to participate in the 14th Annual ICR Xchange Conference on January 12, 2012.  Stuart Burgdoerfer, Executive Vice PresidentChief Financial Officer, will be making a presentation at approximately 12:20 p.m. ET.  A link to the live webcast will be available to all interested parties from the home page of our Web site at .

This webcast is being hosted by Shareholder.com.  A link to the archive of the webcast will be available for 90 days following the live presentation on .

ABOUT LIMITED BRANDS:
Limited Brands, through Victoria's Secret, Pink, Bath & Body Works, La SenzaHenri Bendel, is an international company.  The company operates 2,639 specialty stores in the United Statesits brands are sold in more than 600 company-operatedfranchised additional locations world-wide.  The company's products are also available online at , , .

Limited Brands.

Safe Harbor Statement Under the Private Securities Litigation Reform Act of 1995

Limited Brands, Inc. cautions that any forward-looking statements (as such term is defined in the Private Securities Litigation Reform Act of 1995) contained in this press release or presentation involve risksuncertaintiesare subject to change based on various factors, many of which are beyond our control.  Accordingly, our future performancefinancial results may differ materially from those expressed or implied in any such forward-looking statements.  Words such as "estimate," "project," "plan," "believe," "expect," "anticipate," "intend," "planned," "potential"similar expressions may identify forward-looking statements.  Risks associated with the following factors, among others, in some cases have affectedin the future could affect our financial performanceactual resultscould cause actual results to differ materially from those expressed or implied in any forward-looking statements included in this press release or presentation:

• general economic conditions, consumer confidence, consumer spending patternsmarket disruptions including severe weather conditions, natural disasters, health hazards, terrorist activities, financial crises, political crises or other major events, or the prospect of these events; 
• the seasonality of our business;
• the dependence on a high volume of mall trafficthe possible lack of availability of suitable store locations on appropriate terms;
• our ability to grow through new store openingsexisting store remodelsexpansions;
• our ability to successfully expand into international marketsrelated risks;
• our independent licenseesfranchisees;
• our direct channel business;
• our failure to protect our reputationour brand images;
• our failure to protect our trade names, trademarkspatents;
• the highly competitive nature of the retail industry generallythe segments in which we operate particularly;
• consumer acceptance of our productsour ability to keep up with fashion trends, develop new merchandiselaunch new product lines successfully;
• our reliance on foreign sources of production, including risks related to:
  • political instability;
  • duties, taxesother charges on imports;
  • legalregulatory matters;
  • volatility in currency exchange rates;
  • local business practicespolitical issues;
  • potential delays or disruptions in shippingrelated pricing impacts;
  • the disruption of imports by labor disputes;
  • changing expectations regarding product safety due to new legislation;
• stock price volatility;
• our failure to maintain our credit rating;
• our ability to service our debt;
• our ability to retain key personnel;
• our ability to attract, developretain qualified employeesmanage labor costs;
• the inability of our manufacturers to deliver products in a timely mannermeet quality standards;
• fluctuations in product input costs;
• fluctuations in energy costs;
• increases in the costs of mailing, paperprinting;
• claims arising from our self-insurance;
• our ability to implementmaintain information technology systems;
• our failure to comply with regulatory requirements;
• tax matters;
• legalcompliance matters.

We are not under any obligationdo not intend to make publicly available any update or other revisions to any of the forward-looking statements contained in this press release or presentation to reflect circumstances existing after the date of this press release or to reflect the occurrence of future events even if experience or future events make it clear that any expected results expressed or implied by those forward-looking statements will not be realized. Additional information regarding theseother factors can be found in "Item 1A. Risk Factors" in our 2010 Annual Report on Form 10-K.

Adjusted information which provides non-GAAP financial informationestimates is presented in order to improve investors' understanding of historicalexpected resultsimprove comparability of financial information from period to period.

SOURCE Limited Brands

CONTACT: Investor Relations, Amie Preston, [phone], [e-mail], Media Relations, Tammy Roberts Myers, [phone], [e-mail]