Innovid announced the appointment of David Helmreich as Innovid's Chief Commercial Officer. Helmreich, who brings over two decades of experience to the role, will be responsible for leading Innovid's revenue-related functions including sales, marketing, and client support world wide. He will report to Zvika Netter, CEO and Co-Founder at Innovid.

As CCO, Helmreich will lead the charge in driving new commercial opportunities for Innovid as the company expands the scale of its platform across the full gamut of converged TV advertising. He will be responsible for revenue growth and increasing value with new and existing clients. He will also lead efforts in ensuring alignment between all revenue-related functions including marketing, sales, customer support, product development, pricing, and revenue management.

For over 20 years, Helmreich has built his career in the marketing and advertising technology ecosystem across public and privately-held companies, and previously served as Chief Revenue Officer for Stackline. Prior to Stackline, Helmreich was Chief Revenue Officer and Group Vice President at Oracle Marketing Cloud, where he drove impressive organizational growth by integrating commercial, product, and service teams of legacy acquisitions. Helmreich also held senior leadership positions in companies such as TARGUSInfo (sold to Neustar) and LiveIntent.

Helmreich is a decorated US Navy Veteran.