Iconic Brands, Inc. announced the addition of Mr. David Allen as the company’s Chief Financial Officer. In this capacity Mr. Allen will oversee various external professionals including audit, legal and banking, as well as strengthen internal controls and procedures consistent with those required for up listing to a more senior exchange. Mr. Allen will also be spear heading the task of consolidating the entirety of the assets of both Bellissima and Bivi into Iconic Brands. From December 2014 to January 2018, Mr. Allen served as Chief Financial Officer of WPCS International, Inc. From June 2006 to June 2013, Mr. Allen was the Chief Financial Officer and Vice President of Administration for Converted Organics, Inc.