Habitat UK  |  Press release

Design star Polly Dickens has been appointed Creative Director of Habitat after successfully leading the brand as interim director since November last year. Formerly Creative Director of the Conran shop, Polly has worked closely with Sir Terence Conran throughout her 30 year career and has experience as both a creative lead and buyer for design-led brands including Anthropology, Liberty and The Source.

"Habitat is part of my DNA and I feel oddly like I'm coming home," Polly said. "There has always been the assumption that I was with Habitat, given my long history with Terence, but this is the first time I've worked with the business and I'm extremely excited to be a part of it. I have a lot of love for Habitat and it's a wonderful opportunity to reinvigorate this great brand."

Polly will head the creative direction of the brand across all areas of the business and manage the in-house team of designers.

Clare Askem, Managing Director at Habitat said: "We are delighted to have Polly on board. She has a great balance of commercial and creative experience and a real passion for the Habitat brand."

Habitat's Spring/Summer 2012 collection launches in store and online at the end of February.

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