THE HILLSHIRE BRANDS COMPANY DECLARES QUARTERLY DIVIDEND

CHICAGO, Ill., Jan. 23, 2013 - Hillshire Brands' (NYSE: HSH) board of directors today declared a regular quarterly dividend of $0.125 per share on the corporation's common stock, payable on April 5, 2013.  The dividend is payable to stockholders of record at the close of business on March 1, 2013.

About The Hillshire Brands Company

The Hillshire Brands Company (NYSE: HSH) is a leader in meat-centric food solutions for the retail and foodservice markets.  The company generates approximately $4 billion in annual sales and has approximately 9,500 employees.Jimmy Dean, Ball Park, Hillshire Farm, State Fair,Sara Lee frozen bakery and Chef Pierre pies, as well as artisanal brands Aidells and GalloSalame.  For more information on the company, please visit www.hillshirebrands.com.

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