Givex Corp. announced the launch of GivexEngageAI an artificial intelligence (AI) platform that enhances customer relationships through data-driven profiles and highly targeted engagement campaigns. GivexEngageAI builds detailed, 360-degree customer profiles based on guests' interactions with a business, such as loyalty accounts, average purchase amounts, transactional information, and more.

The future of business interactions is personalized, and companies are looking for the next generation of tailored customer engagement. With EngageAI, business leaders will have streamlined access to data on every customer interaction within a company's technology ecosystem, helping to support data-driven decision-making. Leveraging data from GivexPOS and its related products, such as online ordering, GivexEngageAI harnesses the power of AI to help businesses enhance engagement and drive revenue.

With 360° Customer Profiles, companies can gain a complete understanding of the customer and turn previously anonymous visitors into repeat, valued guests. These detailed profiles lay the groundwork for intelligent, automated campaigns that manifest across multiple channels ? from push notifications to texts ?

sending AI-driven recommendations based on purchase history and similar customer profiles. EngageAI also enables automated engagement, maximizing marketing potential and enabling businesses to predict, recommend, and effectively engage with customers. By channelling insightful data through each transaction, GivexEngageAI will enable businesses to immediately launch orchestrated omnichannel customer journeys through multiple built-in channels.

To get started, businesses simply select the channels they need at any step of their journey, and add more as their needs expand.