Daktronics, Inc. : 1/3/2012 HP Pavilion at San Jose Adds to High-Tech Digital Media Network with More Daktronics Display Technology

BROOKINGS, S.D. - Jan. 3, 2012 - San Jose Sharks fans and attendees of the many other events held at HP Pavilion in San Jose are getting an even more entertaining and informative experience with the addition of new display technology inside the venue.

Daktronics Inc. (Nasdaq - DAKT) delivered two significant new components to their existing digital display system. The first component is a network of 16 double-sided pendant displays, , positioned throughout the concourses. The second component is a pair of , mounted within the dasherboards. The new displays are integrated into the existing Daktronics display system through Daktronics .

"We are very pleased and excited to add these two noteworthy enhancements to our digital media network inside the building," said Rich Sotelo, Vice President of Building Operations. "We have worked with Daktronics and their systems since 2003 when our exterior marquee was installed, and added more Daktronics technology inside the venue in 2007, 2010 and again this year. The power of the system is unmatched in the industry, taking advantage of multiple technologies and their Show Control System to make game day presentations all they can be, showing high definition video, real time statistics, and moments of exclusivity. All these displays working together, in sync, throughout the building, provide a truly powerful presentation."

Each of the 16 pendant displays is comprised of two faces or video walls. Each face is made of six 46" LCD HD screens, mounted in a two by three landscape configuration. The LCD displays feature ultra-thin bezels making the video walls virtually seamless. The pendant displays are positioned in stainless steel structures that match the architectural look and feel of the facility. The active area in each of the 32 video walls measures approximately four feet high by 10 feet wide. Each video wall can be controlled independently, in groups, or with the same content as the other 31 video walls.

Two of the highest resolution digital dasherboards have also been added to the display network. Each display measures approximately 2 feet 6 inches high by 9 feet wide, with lines of surface-mount LEDs on 6mm spacing. These displays, two of only a handful of such displays in NHL facilities, are mounted in the existing dasherboard, protected with a polycarbonate faceplate.

The new equipment was added to the existing display system, which includes a unique centerhung scoreboard that includes four primary video screens and three digital LED rings, a 740 feet long digital ribbon board circling the seating bowl, seven additional LED displays within the seating bowl, and a digital marquee outside the building.

The solution to the challenge of controlling such a broad and diverse network of digital displays is Daktronics Show Control System. This unified event control system operates both LED and LCD displays, delivering content via the venue's existing fiberoptic and RF networks and newer IP infrastructure.

"Daktronics has delivered the pendant and dasherboard displays and integrated them into our existing system with relative ease," said Greg Carrolan, Facilities Technical Director at the HP Pavilion. "We appreciate their expertise during the procurement, installation and commissioning of the system. Our operations staff appreciates the features and usability of Show Control. It is providing significantly better operational efficiency for our game day staff."

One of the many powerful features of the Show Control System is its ability to deliver moments of exclusivity (MoX) to all the displays within the digital media network, synchronizing content on all displays simultaneously to highlight a single message or sponsor. Operators have the ability to override content on any or all LED or LCD displays in the venue to show a sponsor's logo or advertisement guaranteeing venue-wide exposure and greater value for corporate partners and increased revenue opportunities for the property and its tenants.

The Show Control System also takes advantage of the company's industry leading data integration capabilities to present real time sports statistics on displays and deliver prices and other information on digital menu boards. The Daktronics system enables users to connect to a complete collection of news wires, databases and scoring devices to instantly present up-to-the-minute scores, statistics, news and information to multiple IPTV channels. Different channels can offer different information simultaneously from live video to data focused for fantasy leagues.

A single live video image can be mapped over the six screen pendant configuration, or the displays can be zoned to show live video, recorded video, game information, in-game and fantasy stats, corporate sponsors, and other information in multiple zones.

About the HP Pavilion

The HP Pavilion at San Jose is an indoor multi-purpose arena located at 525 West Santa Clara Street in San Jose, Calif. The arena's nickname, The Shark Tank, comes from its primary tenant, the San Jose Sharks of the National Hockey League. HP Pavilion hosts an average of 190 events per year, including many non-sporting events. For more information visit: http://www.hppsj.