CPI Card Group released Print-On-Demand: Dynamic Personalization for a Stronger Customer Experience, a white paper highlighting the competitive need for companies to provide more personalized customer experiences and how print-on-demand can allow them to do so effectively and cost-efficiently. The white paper follows the introduction of CPI On-Demand, the company’s next generation, digital, data-driven personalization solution that can accommodate a company’s entire portfolio providing dynamic, high-quality, quick-turn printing for cards, carriers and collateral. Print-On-Demand: Dynamic Personalization for a Stronger Customer Experience, highlights the myriad of personalization capabilities afforded by print-on-demand solutions, breaks down the operational benefits netted from the versatility of a digital platform, and reviews the added flexibility in design, order, and fulfillment. Additionally, it demonstrates how a print-on-demand solution affords companies the ability to test new campaigns on the fly and optimize results within weeks versus months. Through the online platform, organizations can evaluate digital proofs or hard copy versions, saving valuable time and resources. This combination of abilities can enable companies to rethink their boundaries and excel in delivering customized consumer experiences while enjoying positive campaign results, incremental value and sales growth opportunities.